Le Chateau XO Lub Ntim Khoom Rau Cognac by Tiago Russo and Katia Martins

Le Chateau XO Lub Ntim Khoom Rau Cognac by Tiago Russo and Katia Martins is a highly esteemed winner of the very prestigious 2024 A' Design Award Nyiaj in Tsim Ntim Khoom Competition Category.

NyiajNtim Khoom· 2024

Le Chateau XO Lub Ntim Khoom Rau Cognac

by Tiago Russo and Katia Martins

Client: Le Portier

A' Design Award Nyiaj Winner in Ntim Khoom Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Le Chateau XO Lub Ntim Khoom Rau Cognac

Le Chateau XO yog lub ntim khoom rau ib yam cawv cognac. Lub raj iav muaj cov kab geometric ntse thiab lub cev tiaj uas pab tuav tau ruaj khov. Lub hauv paus pab kom lub raj nyob ruaj thaum hliv cawv. Lub caj dab kaw nrog ib daim kub metallic, uas muaj kev txaug thiab kev txhuam kom muaj kev xuas tau, thiab saum toj yog lub hau tsaus nrog cov npauj hlau. Lub thawv nthuav tawm yog vov nrog daim tawv suede uas luam ntawv, nias tawm thiab foiled, sab hauv yog xim cream sib, muaj ib daim npauj kub thiab sab nraud yog xim ntoo tsaus. Muaj ib phau ntawv me khaws rau hauv lub thawv. Lub hom phiaj ntawm txoj kev tsim no yog kom muab tau cawv cognac ib qho kev nthuav tawm uas pom tseeb thiab siab dua.

The Recognition

About the A' Design Award Nyiaj

Le Chateau XO Lub Ntim Khoom Rau Cognac yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Le Chateau XO Lub Ntim Khoom Rau Cognac xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Le Chateau XO Lub Ntim Khoom Rau Cognac yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: An evolution of the brand's portfolio, Le Chateau XO brings a more premium, striking and luxurious approach to Le Portier Cognac. The bottle's harsh geometric lines associated with a flattened profile allows for an optimal grip, with the bottle's base assisting in the gravity balance for pouring. The packaging further enhances the senses, with a soft suede texture cladding bottle and booklet, separated by a finely crafted gold trim from the rich wood shades that pay tribute to the cognac casks.
Dimensions & Packaging: Knurls, grooves, embossing and engraving define the intricacies of Le Chateau XO. With clean aesthetics, without organic ornament, the glass vessel focuses on minimalist artwork, where textures add an additional layer of intensity to the touch, which is enhanced and translated into the box itself. Embossed and engraved layers add an additional complexity do the suede, with a metal trim shadow gap generating the additional depth to the outer box, Le Chateau XO is an immersive sensorial journey.
Tags: Cognac, luxury, design, craftsmanship, Shannon, experience, immersion, packaging, product, exclusive
Production Technology: Le Chateau XO's bottle neck receives a gold metallic profile all the way around, engraved and knurled to bring additional texture and grip to the elongated neck. Above, a dark obsidian closure with metal trims top the luxurious feel of the bottle, with the harsh, cold materials contrasting with the cognac's natural colour and the softness of the box interiors. Printed, embossed and foiled suede bring an immersive, highly sensorial texture to the box, culminating in the deep wood grain outside.
Design Challenge: The XO cognac product language is one of elegance and elevation. Across the market, it is often seen utterly different approaches, but usually with the tendency to attach an organic shaping towards this type of product and vessel. For Le Chateau XO, design process focused on a completely different language, disruptive, luxurious, yet approachable. Clean, strikingly linear aesthetics are balanced with elongated curvatures and thick glass, providing the ultimate presence to this product.
Research: With a direct focus on the history of Shannon Sharpe and Mary Porter that is a reflection of the brand heritage, Le Chateau XO aims to intense visual assets, to the delicate luxurious elegance that highlights the product's shaping, the cognac itself, and becomes, on its own, a striking presence across any shelf. A stand-out design, in a bottle that brings attention to itself whilst highlighting the natural colours of the cognac, elevating the experience throughout box and vessel altogether.
Inspiration: The second launch for Le Portier Cognac, Le Chateau XO follows the success and heritage of the entry-level Shay VSOP cognac. Tailored to a more premium market, with a more aged spirit, the brand's second iteration focuses on a less organic approach than its predecessor. Sharpened curves and a straightened base with a thicker ice allow for a bolder, striking presence of the bottle alone, where the experience box combines cream suede and fine gold detailing with a reach dark tinted oak outside.
Project Duration: As a direct successor of Shay VSOP, Le Chateau XO design process came naturally in the following months that followed the arrival of the VSOP version onto the market and its immediate nationwide success. The bottle, completely reinvented and the gold details on both vessel and packaging, such as the profiles that lead to the clasp or the medallion on the back, have been perfected over time to ensure the ultimate luxurious finish that combines excellence, boldness and elegance to this product.
Operation Flow: Open the box through the side clasp, whilst contemplating the dark satin wood tones and gold detailing. Inside, the dark tones are contrasted by a light cream suede wrapping the whole interior of the box. On the left side, educational information is foiled onto the fabric, with a booklet allocated in the same finish. On the right, a low opacity pattern is applied to the inlay where the bottle sits, creating further depth and intensity to the reflections across the glass vessel and metallic trim.
Team Members: Tiago Russo
Katia Martins
Image Credits: Le Portier Cognac