Qhov qauv tsim Iced Hop Gin Ntim Khoom los ntawm Michael Held yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.
ToojNtim Khoom· 2025
Iced Hop Gin Ntim Khoom
los ntawm Michael Held
Tus Neeg Siv: Michael Held
Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #163667Qhov Tsim
Txog Iced Hop Gin Ntim Khoom
Tus gin cov tsw, uas tsim los ntawm kev muab hop thiab peppermint sib xyaw ua ke, tau qhia tawm nyob rau hauv nws qhov pom. Lub hop cone khov ua ke nrog tus plas muag ntsia ntes tau lub ntsiab lus txias thiab nkig ntawm cov dej haus. Lub hwj chim ntawm mint tau rov qhia nyob hauv lub thawv ntim sab nraud los ntawm cov xim xiav thiab cov paj dej khov zoo nkauj. Lub ntsiab lus txias thiab huv si no txuas ntxiv hauv lub raj mis iav frosted, qhov chaw uas daim ntawv hlau ua kom muaj qhov pom zoo li dej khov. Cov qauv frost thiab cov snowflake decorations raug embossed rau saum npoo, ua kom muaj zog rau lub ntsiab lus tshiab. Txhua yam ntsiab lus txhawb tus gin lub yam ntxwv refreshing.
Qhov Lees Paub
Txog A' Design Award Tooj
Iced Hop Gin Ntim Khoom yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Iced Hop Gin Ntim Khoom xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Iced Hop Gin Ntim Khoom ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- The frozen hop cone paired with a mystic owl visually reflects the gin's unique flavor profile, dominated by spicy hops and refreshing peppermint. The coolness of mint shapes the overall impression, mirrored in the outer packaging with cool blue tones and ice flowers. This frosty theme extends to the frosted glass bottle, with a metallic label enhancing the icy feel. The recurring owl emblem adds a sense of freshness and determination, highlighting the gin's direct, strong taste.
- Qhov Loj & Ntim
- 72 mm x 72 mm x 193 mm
- Cov Ntsiab Lus
- Gin, Infused, iced, owl, hop,
- Thev Naus Laus Zis Tsim Khoom
- In cooperation with the founder, we created the Gin packaging totally from scratch including the material mix. Through these well-chosen and simple materials like the frosted glass and the reflective label the design visually prepares the customer for the upcoming fresh and crisp taste experience.
- Kev Sib Tw Tsim Qauv
- At first, I experimented with different bottle types i.e. brown beer bottles with crown caps or bow closure. Also, I went for a green color theme for the label with classical Blackletter typography. This has led to, a direction of traditional Franconian craft beer design. The idea of peppermint infusion was not directly visible.
- Kev Tshawb Fawb
- Not applicable
- Kev Txhawb Siab
- The packaging is inspired by handcrafted beer using design elements often seen in craft brewing, like the detailed image of a hop cone. This connects to the idea of quality and care in making the product, similar to how craft beers are made. The frosted glass bottle and metallic label add to this handmade feel, showing that the gin, like craft beer, is made with attention to detail and tradition.
- Lub Sij Hawm Ua Hauj Lwm
- The project began in November 2023 and was completed in March 2024. The selection of a suitable mix of materials was especially challenging, as the small production volume meant that an attractively priced paper had to be used for the label and outer packaging.
The gin is produced in a small town in Franconian Switzerland and is sold purely locally in the farm store of the small fruit farm. - Txheej Txheem Ua Hauj Lwm
- The fine feel of the velvety, smooth bottles with their fine structure is reminiscent of the feathers of an owl. The asymmetrical label design visually highlights the unconventional character.
- Cov Tswv Cuab Pab
- Michael Held
- Kev Qhuas Duab
- Images: Photographer tm studios visuelle medien GmbH, 2024.
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.