Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin by Ian Wallace

Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin by Ian Wallace is a highly esteemed winner of the very prestigious 2025 A' Design Award Kub in Tsim Ntim Khoom Competition Category.

KubNtim Khoom· 2025

Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin

by Ian Wallace

Client: Flora

A' Design Award Kub Winner in Ntim Khoom Category

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Verified Award Winner

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Colors

The Design

About Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin

Flora yog ib qho kev tsim daim ntawv lo rau ib lub raj cawv gin uas tsim hauv tebchaws Chile. Qhov kev tsim no tau txais kev tshoov siab los ntawm cov toj roob hauv pes ntawm sab qaum teb thiab sab qab teb ntawm lub tebchaws, txij li cov roob suab puam mus txog rau lub ntuj Patagonia. Cov xim sov piv txog lub hnub tawm saum cov suab puam sab qaum teb, hos cov xim txias piv txog cov huab rau cov hnub no hauv Patagonia. Daim ntawv lo luam rau daim ntawv martele uas muaj kev xuas tau, thiab muab daim nyiaj kub lo rau lub logo, lub hnub thiab cov huab. Ib txoj kev txiav tshwj xeeb ua rau daim ntawv lo muaj tus duab, thiab kev nias kom tawm duab ua cim rau qhov chaw sau lus piav qhia. Lub raj kaw nrog ib lub hau ntoo.

The Recognition

About the A' Design Award Kub

Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Flora Daim Ntawv Lo Rau Lub Raj Cawv Gin ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Flora label design draws inspiration from the landscapes of northern and southern Chile. It captures the warm hues of the sun reflecting on the northern mountains and deserts, alongside the soft tones of clouds on cold Patagonian days. This design tells a story of Chile diverse natural landscapes, blending these contrasting environments into a visual journey. Each element of the label embodies a connection to the land, creating an immersive experience that reflects the soul of the country.
Dimensions & Packaging: The bottle has a diameter of 92 mm, a height of 218 mm, and a neck width of 21,5 mm, creating a balanced and sleek profile. The bottle is complemented by a wooden cork, which adds a natural touch and enhances the artisanal feel of the product. These dimensions and materials were carefully selected to not only be functional but to also reflect the elegance and craftsmanship of the design, ensuring both visual and tactile appeal.
Tags: Gin, Spirits, Alcohol, Bottle, Packaging, Label, Branding, Design, Desert, Craft
Production Technology: The Flora label was crafted using textured martele paper, enhancing the tactile experience. It features gold foil on both the logo, sun and clouds, adding a touch of elegance. The label shape was achieved through a special die cutting process, while a subtle embossing enhances the description panel. This design is a sensory experience, blending textures to evoke the sky of the north and south of Chile and its colorful landscapes.
Design Challenge: The main challenge was integrating the diverse colors and shapes observed in Chilean landscapes into a cohesive label design. Capturing the vivid hues of northern sunrises was complex, and it was equally difficult to convey the delicate blues and greens of southern Chilean forests and rivers, along with the soft forms of the clouds. By identifying and focusing on the most recurring patterns and colors, we distilled these elements to create a design that represents Chilean dynamic beauty while maintaining visual harmony and balance.
Research: The research aimed to capture the emotional impact of Chilean diverse landscapes, from the deserts of the north to the forests and rivers of Patagonia. We studied the colors of sunrise behind desert mountains and the way shadows blended with the terrain hues, while also exploring the patterns formed by rocks, sand, forests, and flowing rivers. Through visual studies and photography, these insights shaped a label that evokes the natural beauty of both regions, reflecting their harmony of light and form.
Inspiration: This project draws deep inspiration from the contrasting landscapes of Chile, from the life blooming in the arid deserts of the north to the cold, rugged beauty of Patagonia in the south. The resilience of nature in such extreme environments became a metaphor for the design. The color palette reflects the soft tones of northern sunrises and the cold hues of Patagonian skies. The goal was to capture the strength and beauty of these diverse landscapes alongside the artisanal craft of this gin.
Project Duration: The project commenced in Santiago, Chile, in 2023 and is set for completion in 2024, also in Santiago. Over this period, the design evolved through a detailed process of research and development.
Operation Flow: The pink hue of the gin comes from the maqui berry, a fruit native to Chile, perfectly complementing the labels colors. Inspired by the northern desert meeting the sea, the label evokes sunrise skies reflecting on colorful mountains and the ocean. The blue hue of the other gin comes from the calafate berry, another Chilean native fruit, representing the southern skies over Patagonia. This harmony between color and story creates an immersive experience, enhancing both the visual and sensory appeal of the design.
Team Members: Freelance Designer: Ian Wallace
Image Credits: Images: Ian Wallace