Labo De Dermafirm Luxury Cosmetics Rebrand by Ming Tung is a highly esteemed winner of the very prestigious 2025 A' Design Award Nyiaj in Tsim Ntim Khoom Competition Category.
NyiajNtim Khoom· 2025
Labo De Dermafirm Luxury Cosmetics Rebrand
by Ming Tung
Client: Ming Tung
A' Design Award Nyiaj Winner in Ntim Khoom Category
Verified Award Winner
Verify Award Status for #166368The Design
About Labo De Dermafirm Luxury Cosmetics Rebrand
The rebranding of Labo De Dermafirm Luxury Cosmetics centers around a logo that embodies the brand's core philosophy and technological expertise. Inspired by Biotoc and purifying water technologies, the new design symbolizes the brand's six key ingredients through elegant, circular forms reminiscent of water droplets and cellular structures. This visual language conveys purity, reliability, and scientific performance, aligning with the brand's commitment to clean and advanced skincare formulations.
The Recognition
About the A' Design Award Nyiaj
Labo De Dermafirm Luxury Cosmetics Rebrand yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Labo De Dermafirm Luxury Cosmetics Rebrand xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Labo De Dermafirm Luxury Cosmetics Rebrand yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- At DERMAFIRM, we are committed to advancing dermatological excellence by developing reliable and safe products made with high-purity and clean ingredients. Our mission is grounded in years of clinical research and expertise at our in-house laboratory, ensuring that every formula is both effective and precise. Embracing sustainability, inclusivity, and transparency as our core values.
- Dimensions & Packaging
- 63 mm × 88 mm
- Production Technology
- 1. Primary package bottle: HEINZ-GLASS GROUP sustainable glass. A German glass supplier, excels in sustainable glass.
2. Primary package cap: Stainless steel by
Taihang Technology Co., Ltd. and TRongsheng CNC Precision Engraving from China.
3. Primary package tube: Seaweed by SWAY.
Does not have this specific printing method but could build future development.
4. 2ndary package box: Neenah Paper Classic Crest® Cover Solar White Super Smooth 80 lb. - Design Challenge
- Problem:
The current Product Detail Page (PDP) does not effectively highlight the benefits of key ingredients, making it difficult for consumers to understand the value of the products. Additionally,
ne orano s e strioution is currenuv mileo lo e-commerce. wnicn
restricts customer reach and brand exposure. There is also a lack of consistency across product lines, leading to potential
contusion ana weakenea orana laenuty.
Solution:
To address these issues, the PDP should be revised to prominently promote the benefits of ingredients, making it easier for consumers to appreciate the product's value. Expanding distribution to include retail channels will help broaden the customer base and increase brand visibility. Furthermore, implementing a consistent brand color scheme in retail settings will enhance brand recognition, and utilizing in-house manufacturing will ensure quality and
uniformity across all product lines. - Research
- Alpha
- Inspiration
- The concept of this logo is an indication of the 6 key ingredients of the brand, representing the advanced technologies and formulations. Building
a pure, reliable, clean performance.
The inspiration behind the logo is from the BIOTOC and purify-water technology. Emphasizing the concepts with circular shapes like water drops and cells. - Project Duration
- 8
- Operation Flow
- Prototype
- Image Credits
- Ming Tung
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