Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv los ntawm Wen Liu

Qhov qauv tsim Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv los ntawm Wen Liu yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2026

Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv

los ntawm Wen Liu

Tus Neeg Siv: Shenzhen Oracle Creative Design Co.,Ltd.

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

24,013

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #173412

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv

Zhang Gong Lao Jiu 1975 yog ib qho kev tsim lub thawv ntim rau cov cawv Suav. Tag nrho tus qauv tau txais kev tshoov siab los ntawm cov ntoo locust muaj hnub nyoog ib puas xyoo uas loj hlob nyob rau hauv thaj chaw ntawm lub tsev cua cawv. Lub thawv sab nraud yog tsim los ntawm cov ntaub ntawv pulp uas tsis muaj kev puas tsuaj rau ib puag ncig, thiab cov qauv zoo li daim tawv ntoo yog tsim los ntawm kev nias kom tawm duab (embossing) es tsis yog luam nrog kua mem. Lub raj mis raug hlawv nrog cov glaze dawb Suav, thiab kev hloov hauv qhov cub hlawv tsim cov qauv ntuj tsim nyob rau qee thaj chaw. Lub raj mis sab nraud ua rau nco txog cov qauv qub uas raug siv ntev ntawm cov qhov cawv qub. Lub thawv ntim muaj qhov ntsuas 125 los ntawm 125 los ntawm 290 milliv.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Zhang Gong Lao Jiu 1975 Lub Thawv Ntim Cawv yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
Qhov Loj & Ntim: 125mm*125mm*290mm
Cov Ntsiab Lus: Natural, Unadorned Simplicity
Thev Naus Laus Zis Tsim Khoom: The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
Kev Sib Tw Tsim Qauv: Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
Kev Tshawb Fawb: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Kev Txhawb Siab: The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
Lub Sij Hawm Ua Hauj Lwm: March 2024, Shenzhen, China
Txheej Txheem Ua Hauj Lwm: The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
Cov Tswv Cuab Pab: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li