Qhov qauv tsim Pinar Nature Blend Lub Ntim Dej Haus los ntawm Burkan Ciftciguzeli and Ibrahim Gulbas yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.
ToojNtim Khoom· 2026
Pinar Nature Blend Lub Ntim Dej Haus
los ntawm Burkan Ciftciguzeli and Ibrahim Gulbas
Tus Neeg Siv: B12 Creative Branding
Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #178481Qhov Tsim
Txog Pinar Nature Blend Lub Ntim Dej Haus
Pinar Nature Blend yog ib qho kev tsim ntim khoom rau ib tsev neeg ntawm cov dej haus uas los ntawm nroj tsuag. Qhov kev tsim no siv ib lub tswv yim pom kev yooj yim, niaj hnub nimno thiab sib txuas ua ke rau pawg dej haus tshuaj ntsuab. Cov xim ntuj tsim raug muab ua ke nrog cov duab kos thiab cov duab thaij ntawm cov khoom sab hauv. Ib qho kev teeb tsa qib meej pab cov neeg yuav khoom paub txog txhua hom sai sai. Kev hloov pauv ntse ntse raug siv hloov cov xim maj mam hloov, kom kev luam ntawv rau saum daim ntawv ntim khoom tseem huv si thiab zoo ib yam. Qhov tshwm sim txo qhov pom kev ntxhov thiab cais tsev neeg khoom no tawm ntawm lwm cov khoom sib tw uas nyob saum txee.
Qhov Lees Paub
Txog A' Design Award Tooj
Pinar Nature Blend Lub Ntim Dej Haus yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Pinar Nature Blend Lub Ntim Dej Haus xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Pinar Nature Blend Lub Ntim Dej Haus ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
- Qhov Loj & Ntim
- Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
- Cov Ntsiab Lus
- tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
- Thev Naus Laus Zis Tsim Khoom
- Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
- Kev Sib Tw Tsim Qauv
- The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
- Kev Tshawb Fawb
- Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
- Kev Txhawb Siab
- Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
- Lub Sij Hawm Ua Hauj Lwm
- The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
- Txheej Txheem Ua Hauj Lwm
- Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
- Cov Tswv Cuab Pab
- Burkan Ciftciguzeli and Ibrahim Gulbas
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.