The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv los ntawm Li Zuo

Qhov qauv tsim The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv los ntawm Li Zuo yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2020

The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv

los ntawm Li Zuo

Tus Neeg Siv: Wendao WD Creativity

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

18,455

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #86639

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv

Wu yog ib qho kev tsim kho ntim fwj cawv Maotai zoo heev. Lub fwj muaj cev zoo li ib tee dej, qhia txog lub tswv yim tias cov cawv nyob rau hauv yog ib qho ntsiab lus zoo kawg nkaus. Lub npog iav muaj kua glaze thiab lub cim logo muaj kua kub. Lub thawv sab nraud yog tsim los ntawm cov ntoo tsim ntuj tsim los thiab txaug ua ib daim qauv kua dej, uas raws li lub fwj cev thiab tuaj yeem rov siv dua. Lub qauv iav txaug ntoo tau siv rau kev tsim khoom. Tag nrho pob khoom loj 260 mm dav, 140 mm tob thiab 300 mm siab. Qhov kev tsim kho no pab cov neeg yuav khoom to taub txog tus yam ntxwv ntawm cov cawv.

Qhov Lees Paub

Txog A' Design Award Nyiaj

The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. The Soul of Maotai Flavour Wu Primary Function: Kev Ntim Fwj Cawv yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
Qhov Loj & Ntim: 260 mm wide, 140 mm deep and 300 mm high
Cov Ntsiab Lus: Maotai , Maotai Bottles, Emotional Water, Packaging Design
Thev Naus Laus Zis Tsim Khoom: Wood carved glass mold
Kev Tshawb Fawb: To study the water form deduced by wood and to develop water drop bottles by glass
Kev Txhawb Siab: The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape.
Lub Sij Hawm Ua Hauj Lwm: The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
Cov Tswv Cuab Pab: Creative：lizuo Design：lizuo