Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej by Wen Liu and Bo Zheng

Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej by Wen Liu and Bo Zheng is a highly esteemed winner of the very prestigious 2020 A' Design Award Kub in Tsim Ntim Khoom Competition Category.

KubNtim Khoom· 2020

Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej

by Wen Liu and Bo Zheng

Client: Shenzhen Oracle Creative Design Co., Ltd

A' Design Award Kub Winner in Ntim Khoom Category

38,975

Verified Award Winner

Verify Award Status for #86671

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej

Fanwu Xiangyin Tea yog ib qho kev tsim lub thawv ntim rau cov tshuaj yej Pu'er los ntawm Xishuangbanna nyob rau Yunnan, Suav teb. Daim duab kos muaj tus duab zoo li lub taub hau ntxhw thiab muab cov vaj tshuaj yej, cov ntoo tshuaj yej, cov neeg de tshuaj yej thiab cov tsiaj txhu ntawm Yunnan los ua ke. Lub thawv sab nraud yog tsim los ntawm cov ntoo uas raug nias kom tawv, uas tsis ua kom qias tsis huv, lwj tau yooj yim thiab zoo rau ib puag ncig. Lub thawv sib thiab yooj yim nqa mus los. Cov tshuaj yej ntim rau hauv ib lub hub hlau uas muaj tus kav tuav, thiab lub hub rov siv tau dua tom qab cov tshuaj yej tas lawm. Qhov kev tsim no nthuav tawm kev coj noj coj ua ntawm tshuaj yej txheej thaum ub hauv ib hom niaj hnub nimno thiab txhawb kev paub txog kev tiv thaiv ib puag ncig.

The Recognition

About the A' Design Award Kub

Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Fanwu Xiangyin Tea Lub Thawv Ntim Tshuaj Yej ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Fanwu Xiangyin Old Tree Tea is Pu'er tea from Xishuangbanna of Yunnan. The illustration is the shape of the elephant's head which combines with tea gardens, tea trees, tea leaves pickers, and animals of Yunnan. The compressive wood material for the outside box is degradable and eco-friendly. The outside box is light and convenient to carry.
Dimensions & Packaging: The box has a length of 14cm, a width of 14cm and a height of 26cm. The can has a diameter of 8.5cm and a height of 19cm.
Tags: Fanwu, Elephant, Tea, Wood chips, Old Tree
Production Technology: The outside box adopts a compressive wood material non-polluting, degradable and eco-friendly. The tea jar is made of metal material, can not only store tea well but can be used secondly.
Design Challenge: The design process was kind of troublesome because of the technical difficulty and cost. Moreover, the designers want to remind the environmental awareness of people through the design.
Research: Nowadays, people are more materialistic and pursue a high quality of lifestyles and spirits. Tea has been considered as a traditional Chinese drink since ancient time. And the tea culture in China is profound. Designers needed to think about how to turn a traditional tea culture into a contemporary idea.
Inspiration: The project is inspired by the unique geographical environment of Yunnan's production areas. The designers have used the elements of Yunnan's tea gardens, tea trees, tea pickers, and precious animals in the design. The packaging design looks like an elephant's head and presents an ecologically harmonious idea.
Project Duration: The project began in September 2018 in Shenzhen, China, and was completed in November 2018 in Shenzhen, China.
Operation Flow: The use of eco-friendly wood material for the outside box is non-polluting and degradable; The portable handle design for the tea jar is easy to carry.
Team Members: Designer: Wen Liu
Designer: Bo Zheng
Designer: Weijie Kang
Image Credits: Image #1: Creator Wen Liu, Fanwu Xiangyin Tea, 2018
Image #1: Creator Bo Zheng, Fanwu Xiangyin Tea, 2018
Image #1: Creator Weijie Kang, Fanwu Xiangyin Tea, 2018