Carp Leap Primary Function: Tshuaj Yej Tej Ntim los ntawm Xiang Qian, Deng Zhehao and Yao Wenliang

Qhov qauv tsim Carp Leap Primary Function: Tshuaj Yej Tej Ntim los ntawm Xiang Qian, Deng Zhehao and Yao Wenliang yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2020

Carp Leap Primary Function: Tshuaj Yej Tej Ntim

los ntawm Xiang Qian, Deng Zhehao and Yao Wenliang

Tus Neeg Siv: Rufy design

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

21,147

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #87586

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Carp Leap Primary Function: Tshuaj Yej Tej Ntim

Ntawv Nyeem: Ntses Dhia yog ib qho kev tsim tej ntim rau cov tshuaj yej dub, tsim los ua ib qho khoom plig ntawm kev lag luam. Qhov kev tsim no piav ib zaj dab neeg nrog cov ntsiab lus qub qub ntawm Sab Hnub Tuaj xws li tus ntses, tus zaj thiab tsob ntoo thuv. Peb theem raug muab qhia tawm: dhia hla lub rooj vag zaj, dhau tus kheej thiab txaus siab rau lub neej. Cov duab qhia txog qhov kev nco txog kev sib tw uas cov tswv lag luam sib koom ua ke. Lub thawv muaj ib daim tawv nqaws ruaj khov nrog cov qauv ntsaws thiab luam kim npaum nyiaj kub, ib lub hnab ntawv origami thiab ib daim npuab rau ntxig uas tuav txhua yam khoom nyob rau qhov chaw. Muaj ib lub khob nrog crystal glaze suav nrog rau hauv.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Carp Leap Primary Function: Tshuaj Yej Tej Ntim yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Carp Leap Primary Function: Tshuaj Yej Tej Ntim xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Carp Leap Primary Function: Tshuaj Yej Tej Ntim yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Architecture by joint target population story content, combines the traditional elements in the appropriate symbolic meaning, reorganized the story and the traditional elements of the visual structure of perfect of symbolic significance to conform to the standard to carry on the design of contemporary visual aesthetic, abandoned the simple element adornment gimmick is commonly used on the market, from the depth of the connotation of the need to connect to the target population.
Qhov Loj & Ntim: Overall size x35.5cm * y25.5cm * z6.75cm
Cov Ntsiab Lus: Tea packaging design, gift box packaging design, illustration, narrative design
Thev Naus Laus Zis Tsim Khoom: Bronzing process three-dimensional embossing bronzing embossing version, mounted plate hard box shell, shell cover concave and convex indentation texture process, skin paper material origami handbag, internal quiet shock absorbing sponge fixed position.
Crystal glaze builds cup
Kev Sib Tw Tsim Qauv: The challenge of business gift product development comes from how to satisfy the preferences of buyers with different industry backgrounds, majors and preferences, with a strong sense of ceremony and profound cultural heritage.
Kev Tshawb Fawb: 1. Research type: business gift products
2. Research objectives and methods: to find the essential demand behind business gift products, conduct research, simulation, inquiry and analysis
3. Data collection and research tools: inspiration board, mind map, database
4. Research effects of participants or real life phenomena such as experiments, results, insights and influences, business, society and design itself: through data research, simulation of gift sites, and search for experimental participants who meet the characteristics without informing them to buy finished products and send them to friends and then inquire. In order to highlight the value of gift products and strengthen business partnership, it is convenient to form an alliance in business form or a solid and reliable upstream and downstream relationship.
Kev Txhawb Siab: Black tea is a kind of traditional Oriental tea, which has a deep impression in people's mind for a long time. How to integrate this ancient and lasting impression with modern aesthetic principles, and how to establish a visual communication that both has a sense of history and conforms to the aesthetic characteristics of contemporary young target groups. In the in-depth study, we found that the development of traditional Oriental elements with modern aesthetic standards is an extremely accurate and effective means. At the same time, combined with the characteristics of the business gift products, the traditional elements in the growth of absorption, interpretation appears in the present packaging vision.
Lub Sij Hawm Ua Hauj Lwm: 2018.6-2018.8 changsha, hunan province, China
Txheej Txheem Ua Hauj Lwm: Business between the design target for entrepreneurs ", Chinese elements illustration, lamp and the experience accumulated similar stories is the starting point of the design, with the tea set a comfort for the product story illustrations and tea, soothe business difficult, with similar life story of the entrepreneur appearance under the scenery of life difficult, echo soothing story illustrations, the need for tea, light, and the final buyers mutual interaction ". Creating the gift for the buyer should have a value that penetrates the heart.
Cov Tswv Cuab Pab: creative planning: Liu Jun,
designer: Xiang Qian
effect present:Xiang Qian,
Printing docking: Xue Dengke,
finishing: Yao Wenliang,
Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng Ling
Kev Qhuas Duab: Photo # 1: creative planning: Liu Jun, designer: Xiang Qian effect present:Xiang Qian, Printing docking: Xue Dengke, finishing: Yao Wenliang,Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng Ling， Photo # 2: creative planning: Liu Jun , designer: Xiang Qian effect present:Xiang Qian, Printing docking: Xue Dengke, finishing: Yao Wenliang,Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng Ling， Photo # 3: creative planning: Liu Jun , designer: Xiang Qian effect present:Xiang Qian, Printing docking: Xue Dengke, finishing: Yao Wenliang,Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng Ling，Photo # 4: creative planning: Liu Jun , designer: Xiang Qian effect present:Xiang Qian, Printing docking: Xue Dengke, finishing: Yao Wenliang,Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng LingPhoto # 5: creative planning: Liu Jun , designer: Xiang Qian effect present:Xiang Qian, Printing docking: Xue Dengke, finishing: Yao Wenliang，Others: Li Sai, Zhang Longyuan, Cao Xin, Guo Xianglong, Wang Qijun, Wang Xin, Zeng Ling