HuangRan Kev Ntim Cawv Txiv Hmab los ntawm Lynn Tsang

Qhov qauv tsim HuangRan Kev Ntim Cawv Txiv Hmab los ntawm Lynn Tsang yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2020

HuangRan Kev Ntim Cawv Txiv Hmab

los ntawm Lynn Tsang

Tus Neeg Siv: Lynn Tsang

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

11,820

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #98044

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog HuangRan Kev Ntim Cawv Txiv Hmab

HuangRan yog kev ntim rau ib cov cawv mis nplej Suav teb. Tus qauv tsim qhia txog plaub tus vaj tswv saib xyuas hauv keeb kwm dab neeg Suav thaum ub: Zaj Ntsuab, Tsov Nas Dawb, Noog Liab Ploog thiab Vaub Kib Dub. Kev kos duab ua neeg qauv sib txuas nrog cov yam ntxwv ntawm kev ua yeeb yaj kiab Suav teb, ua rau cov duab muaj tus qauv tshiab thiab nquag hloov pauv kom nyiam rau cov neeg hluas yuav khoom. Txhua lub raj ntawm plaub lub raj cawv sawv cev rau ib tug vaj tswv, thiab cov vaj tswv luam tawm rau sab hauv lub thawv khoom plig kom nyob rau plaub sab kev taw. Lub thawv siv ib daim npog saud thiab ib daim npog hauv qab, muaj cov chaw khoob ua rau muaj kev tob thiab tuab ntxiv.

Qhov Lees Paub

Txog A' Design Award Tooj

HuangRan Kev Ntim Cawv Txiv Hmab yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. HuangRan Kev Ntim Cawv Txiv Hmab xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. HuangRan Kev Ntim Cawv Txiv Hmab ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The Packaging use anthropomorphic methods combined with elements of Chinese opera to create a new image of the four patron saints. With fashionable design methods, The Packaging subvert their stereotypes in people's minds, so that they can attract young consumers.
Qhov Loj & Ntim: The outer box:220mm x 160mm x 160mm
Cov Ntsiab Lus: Chinese fashion style, Rice Wine, Packaging Desgin, Preaker, HuangRan, Patron Saint
Thev Naus Laus Zis Tsim Khoom: Printing with Silver foil paper, Matt Lamination, UV Coating, Hot Stamping, punctured, Painted glass bottles. The corresponding part of the outer box is hollowed out to make the packaging more layered.
Kev Sib Tw Tsim Qauv: There's a lot of detail in the design. Consider a lot of material and printing process in the design, Make the packaging produce the best effect while controlling the cost reasonably.
Kev Tshawb Fawb: Chinese traditional rice wine quality is very good, but the packaging rough inferior, hope that through the fashion design of the Chinese culture, change its humble and poor impression, let modern young people understand it and accept Chinese culture.
Kev Txhawb Siab: Staying up late. poor sleep and high pressure have become the label of contemporary young people.The patron saint series is the health-focused product of Huangran Wine. The Green Dragon, the White Tiger, the Vermilion Bird and the Black Tortoise are the patron saints in ancient Chinese mythology. which coincided with the demands of the product.
Lub Sij Hawm Ua Hauj Lwm: The project started in September 2019 in Changsha and finished in February 2020 in Changsha.
Txheej Txheem Ua Hauj Lwm: The packaging design focuses on its main visual pattern, In the process of creative execution, the design focus is on the combination of various components of illustrations with different printing techniques. Make the details of package illustration more endurable.
Cov Tswv Cuab Pab: Design Director:Lynn Tsang
Designer:Sha Shen