Garden Kev Pob Cev Roj Tsw Qab Ntoo by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award Hlau in Tsim Ntim Khoom Competition Category.
HlauNtim Khoom· 2020
Garden Kev Pob Cev Roj Tsw Qab Ntoo
by RRD Lab 2064
Client: RRD Lab 2064
A' Design Award Hlau Winner in Ntim Khoom Category
Verified Award Winner
Verify Award Status for #99532The Design
About Garden Kev Pob Cev Roj Tsw Qab Ntoo
Garden yog qauv tsim kev pob cev rau roj tsw qab ntoo. Tus qauv sib txuas ib lub thawv nrog ib qho cuab yeej pop-up, ib txoj kev ntawd feem ntau pom nyob hauv cov phau ntawv interactive. Thaum qhib lub pob cev, cov rooj zaum sawv tuaj thiab ib lub theem vaj tsev qhib tawm los, nrog rau ib tug ballerina uas swing mus los. Qhov chaw no ua rau txoj kev qhib lub pob cev dhau los ua ib qho kev ua yeeb yam luv luv es tsis yog ib qho hauj lwm yooj yim xwb. Lub pob cev yog tsim los ntawm ntawv fiber qoob loo uas yaj tau raws li kev tsim tshuab huv si (degradable). Tus qauv pop-up ua rau qhov chaw sab hauv muaj nqis ntxiv thiab txhawb tau lub ntsiab lus vaj tsev ntawm khoom lag luam ntawd. Tag nrho qhov loj yog 290 ntawm 150 ntawm 86 millimeters.
The Recognition
About the A' Design Award Hlau
Garden Kev Pob Cev Roj Tsw Qab Ntoo yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Garden Kev Pob Cev Roj Tsw Qab Ntoo xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Garden Kev Pob Cev Roj Tsw Qab Ntoo tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- “Garden” include two identity, “pop-up” and “packaging”, “pop-up” is a kind of interaction book, when this concept be used in packaging, chairs will stand up during the opening, and with stage background, that makes the packaging more than a box
- Dimensions & Packaging
- Size 290*150*86 mm
- Tags
- Essential oil, Degradable, Pop-up
- Production Technology
- Packaging uses degradable plant fiber paper, enrich interior space with pop-up structure and create a more story-like feeling base on product positioning
- Inspiration
- As a packaging of plant essential oils, garden style is one of the best setting for it, and an interactive design such as a ballet stage will give customers a better user experience
- Project Duration
- The project started in July 2019 in China and finished in December 2019
- Operation Flow
- Combined with a swinging ballerina, garden stage, chairs erected during the opening process, open the packaging will be an interesting experience.
- Patents
- Copyrights belong to RR Donnelley, 2020.
- Team Members
- Designer: Chen Yueying, Zhan Zhupeng
Design Engineer: Chen Huifeng, Tang Wenjin
Design Coordinator: Hu Zhangxian - Image Credits
- RRD Lab 2064
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