Mao Tai Chun Kev Coj Khoom Vodka los ntawm Zeng Li

Qhov qauv tsim Mao Tai Chun Kev Coj Khoom Vodka los ntawm Zeng Li yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2020

Mao Tai Chun Kev Coj Khoom Vodka

los ntawm Zeng Li

Tus Neeg Siv: Shenzhen YUTO packaging technology co.LTD

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

16,685

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #99708

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Mao Tai Chun Kev Coj Khoom Vodka

Mao Tai Chun yog ib qho tsim khoom coj rau ib hom cawv Suav. Lub raj mis ua los ntawm av qab zib xiav tsis muaj hlaws, muab luam nrog txoj kev luam ntawv kub siab, thiab tuaj yeem ntim tau 500 milliliters. Lub hau hlau ua raws li lub ntsiab lus xyoo nas, thiab tsim los ntawm txoj kev khoob rau hauv. Lub thawv sab nraud ua los ntawm ntawv tshwj xeeb xim beige, luam nrog cov xim tshwj xeeb thiab ua kom zoo nkauj nrog kev kub hnyav (hot stamping). Cov ntawv thiab cov duab kab lis kev cai raug tswj kom yooj yim thiab pom tseeb. Tus qauv tsim no muab tus duab dab ntxwg nyoog ya sab huab cua koom nrog tus cim nas, los qhia txog kab lis kev cai Suav thawj rau cov neeg siv khoom hluas.

Qhov Lees Paub

Txog A' Design Award Tooj

Mao Tai Chun Kev Coj Khoom Vodka yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Mao Tai Chun Kev Coj Khoom Vodka xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Mao Tai Chun Kev Coj Khoom Vodka ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Metal lid is according to the year of the rat theme design for the element, use hollow out process, on the bottle and packaging with concise highlighted text structure and cultural elements is given priority to, highlight the charm of Chinese elements, the use of master han meilin zodiac stamp also further enhance the product added value and cultural connotation, combine the lovely mouse Mao Tai Chun wine its own cultural IP, the creation belongs only to Mao Tai Chun Liquor products own unique cultural memory, the more attractive to modern young consumers, can a new generation of young people cognition contributed to the traditional Chinese fashion elements
Qhov Loj & Ntim: The body is made of high temperature yaguang ceramic bottle, with a capacity of 500ml, a height of 24cm, a diameter of 9cm, a height of 285cm, a width of 14cm and a width of 13cm.
Cov Ntsiab Lus: Liquor, packaging design, The mouse、The fairy、Chinese fashion elements
Thev Naus Laus Zis Tsim Khoom: The body of the bottle adopts the high temperature calcination printing technology on the green ceramic bottle, the lid is the metal hollowing technology, and the outer package adopts the beige special paper spot color printing and hot stamping technology.
Kev Sib Tw Tsim Qauv: Whether it is the bottle or the packaging for the master element color grasp, in this case the required technology is not easy to achieve, because it is time-consuming and laborious.But have to admit that displaying graphic design is a better technique than other common designs.However, when it comes to mass production, we need to compromis
Kev Tshawb Fawb: This is a new liquor products design, its purpose is to better to incorporate MaoTaiChun culture and the Chinese classical culture, maotai flying fairy and the combination of the zodiac rat, to better carry forward China's five thousand years of cultural spirit, make modern consumers can feel the charm of Chinese elements better enjoy the premium Liquor, on the basis of improving cultural identity.
Kev Txhawb Siab: Innovative culture of Liquor products, become a trend in today's market, as a kind of profound cultural accumulation and product support Mao Tai Chun Liquor, in order to make a Chinese fashion product, from its own cultural connotation as the breakthrough point, refined maotai culture the fairy as the theme, combined with the concept of the rat year, not only intuitive let the consumer feel the charm of Chinese culture, also can better enhance its brand of IP
Lub Sij Hawm Ua Hauj Lwm: The project was launched in shenzhen in December 2019 and completed in shenzhen in January 2020. The design was completed in shenzhen, and the proofing and production were conducted in shenzhen
Txheej Txheem Ua Hauj Lwm: In graphic design, the concept of color illustration is to convey the concept of "values", which is the same as the product in visual communication and consumer groups, so as to better tell consumers that the innovation, richness and inclusion of the product make the product gender-free and convexity reduce the better opportunity of the produc
Cov Tswv Cuab Pab: Designer：Zeng Li；Art direction：Li Yu Chun、Su Yong、Lei Xiao
；modeling：Yao Qi Qiang