Co Ba Coffee Fonksyon Kafe pa My Linh Mac

Dizayn Co Ba Coffee Fonksyon Kafe pa My Linh Mac se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Bwonz nan Kategori Konpetisyon Dezayn Anbalaj.

BwonzAnbalaj· 2020

Co Ba Coffee Fonksyon Kafe

pa My Linh Mac

Kliyan: Mmac

Gayan A' Design Award Bwonz nan Kategori Anbalaj

16,691

Gayan Pri Verifye

Verifye Estati Pri pou #100984

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Co Ba Coffee Fonksyon Kafe

Co Ba Coffee se yon konsepsyon anbalaj ki fèt pou yon mak kafe Vyetnamyen. Anbalaj la prezante kafe ze, yon bwason tradisyonèl ki soti nan Vyetnam ki toujou pa byen koni nan lòt peyi. Logo a baze sou yon pòtrè minimalis fondatè a. Non mak la soti nan yon tèm Vyetnamyen ki vle di matant, e li fè sonje relasyon fanmi ak lavi kominotè. Koulè yo pran enspirasyon nan peyizaj agrikòl kote grenn kafe yo pouse. Yo itilize papye ak polyestè ki ka resikle pou sachè yo ak papetri a. Konsepsyon modèn nan vize moun ki renmen bwè kafe pandan y ap deplase.

Rekonesans lan

Konsènan A' Design Award Bwonz

Co Ba Coffee Fonksyon Kafe se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Co Ba Coffee Fonksyon Kafe pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Co Ba Coffee Fonksyon Kafe satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Co Ba Coffee is a new coffee start-up by Ms. Huong also known as Co Ba from Hoi An. Co Ba wants to introduce Vietnamese food and coffee culture to the world. Co Ba wants to highlight the identity and creativity with unique caffeinated beverages that break from French colonization coffee traditions. The goal is to introduce the authentic and unique egg coffee, part of Vietnamese culture for decades, but still very new to the rest of world's food map.
Dimansyon & Anbalaj: Coffee Pouch Dimension: 3/8" x 2 1/2" x 13" inches
Etikèt: graphic design, visual communication, coffee brand, packaging design, stationery design, illustration
Teknoloji Pwodiksyon: Stationaries and product packaging with recyclable paper and polyester.
Defi Dizayn: As the client is from and locates in Hoi An, Vietnam and the designer is based in Chicago, online, cyber communication was quite challenging due to the different time zone.
Rechèch: Methodology: One-on-one consultation with client, historical research on Vietnamese food evolve through colonization, collect visual data such as images of Vietnam's landscape that tell local folk culture and stories, online marketing.
Objective: To establish an attractive coffee brand to consumers of all ages.
Enspirasyon: The logo design is based on a minimalist image of Ms. Huong. We used Co Ba a Vietnamese term for the second aunt in a Vietnamese family, as our brand name to symbolize the nostalgia of family bonds, cultural and community cohesion. The brand has a strong identity reinforced through package design as the packaging incorporated colors from the Vietnamese agricultural landscape where the coffee beans are cultivated.
Dire Pwojè: October 2019- Jan 2020, Chicago, IL, USA
Fliks Operasyon: The appeal of the design is a modern packaging integrated with the bold, flavorful coffee that is meant to attract coffee drinkers on-the-go such as teenagers and young adult, who also the brand's main consumer target.
Patant: copyrights belong to My Linh Mac, 2020
Manm Ekip: Graphic Design & Illustration by My Linh Mac