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Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj by Bakhtiyar Baimurzayev

Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 A' Design Award Ajan in Dezayn Anbalaj Competition Category.


AjanAnbalaj· 2022

Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

A' Design Award Ajan Winner in Anbalaj Category

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The Design

About Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj

Drunk Bartender se yon konsepsyon anbalaj pou yon seri kokteyl alkolik klasik. Konsepsyon an aplike sou yon bwat metal estanda ki gen yon volim 330 mililit. Chak bwat prezante non yon kokteyl klasik yon fason literal, atravè ilistrasyon grafik komik. Eleman grafik yo gen entansyon ede bwat yo parèt klè sou etajè a epi atire atansyon achtè yo. Anpil konsepsyon pou bwason klasik parèt òdinè epi sanble, kidonk yo te chwazi yon langaj vizyèl modèn. Drunk Bartender montre ke bwason klasik yo ka prezante tou nan yon stil modèn.

The Recognition

About the A' Design Award Ajan

Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Drunk Bartender Fonksyon Prensipal: Konsepsyon Anbalaj se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The creation of a series of designs for classic alcoholic cocktails in a modern style using graphic elements to make them stand out on the shelf and draw the attention and to show that the classics can also be modern by means of comical graphic illustrations.
Dimensions & Packaging
A tin can: 330 ml
Tags
packaging design, can, professional, cocktails
Production Technology
It is a standard tin can.
Design Challenge
The main challenge was to present classic in the modern way that would be attractive for the consumers.
Research
The market research was aimed to find and create the design that would stand out from competitors and attract the attention of potential buyers.
Inspiration
Boring and trivial designs for a classic series of alcoholic beverages that do not attract the consumers' attention was the inspiration to find new modern images for creating the design for classic and conservative alcoholic beverages.
Project Duration
August, 2020 Location: Kazakhstan
Operation Flow
Having learned the history of each name of the cocktails, having perceived it, we decided to depict their names in the design itself in a literal way.
Team Members
Designer: Bakhtiyar Baimurzayev
Image Credits
All images Credits to Bakhtiyar Baimurzayev

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