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Hernuta Day Anbalaj Fwi Seche by Mohsen Koofiani

Hernuta Day Anbalaj Fwi Seche by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.


BwonzAnbalaj· 2024

Hernuta Day Anbalaj Fwi Seche

by Mohsen Koofiani

Client: Hernuta Day

A' Design Award Bwonz Winner in Anbalaj Category

15,004

Verified Award Winner

Verify Award Status for #152050

Colors

The Design

About Hernuta Day Anbalaj Fwi Seche

Nan anbalaj ki desine a, karaktè Mesye Hernuta se youn nan karakteristik inik anbalaj sa a, ki se yon karaktè avantirye nan mond grenn nwa yo. Lòt karakteristik konsepsyon an gen ladan yo senpliste konsepsyon anbalaj la (background blan ak yon imaj reyèl pwodwi a lè yo itilize yon imaj blan ak nwa tankou yon fantezi). Chak anbalaj rakonte yon istwa avanti e an menm tan, ou wè anbalaj dinamik ak espesyal.

The Recognition

About the A' Design Award Bwonz

Hernuta Day Anbalaj Fwi Seche se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Hernuta Day Anbalaj Fwi Seche pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Hernuta Day Anbalaj Fwi Seche satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The character of Mr. Hernuta is one of the unique features of this package, which has an adventure with nuts. Other features of the design are white packaging and the creation of special and different nut machines.
Dimensions & Packaging
All packages are made of three-layer opp material, and their dimensions and sizes vary according to the weight of each one.
Tags
Nuts, Nuts Package, Adventure, Foods, Dried Fruits, Package Design, Illustration
Production Technology
The designs are created manually and each product has its own design. The designs are drawn with a pencil and executed with the same technique (black pen). Each nut is creatively equipped with a series of tools such as wheels, cameras, lights, etc.
Design Challenge
Creating an attractive character with high capabilities that will surprise the viewer with activities.
Research
Research objectives: One of the research objectives was whether the main character of the packaging can convey the designer's wishes to the viewer.
Results: After the research, the character was welcomed and in addition to the designer's goal, it has added other advantages to the packaging.
Inspiration
Each food has a special effect on your senses and reminds you of an event. The designer was looking for a way to create a special mind and bring the viewer with him. So, an idea was taken from the world of the unknown and to show exciting things in this different world, a character who can do exciting things was needed and he is none other than Mr. Hernuta. After that, Mr. Hernuta's days with various nuts were formed.
Project Duration
The project started in October 2022 and finished in March 2023 in Shiraz, Iran.
Operation Flow
Consuming nuts creates a lot of energy in the body and as a result, is happy. Therefore, the packaging design is done in such a way that it can transfer this energy to the viewer.
Image Credits
All of the images: Illustrator / Character Designer & Creator: Mohsen Koofiani

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