Skip to content
Grandpa Gui Anbalaj Te by Jinxin Liu

Grandpa Gui Anbalaj Te by Jinxin Liu is a highly esteemed winner of the very prestigious 2025 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.


BwonzAnbalaj· 2025

Grandpa Gui Anbalaj Te

by Jinxin Liu

Client: Grandpa Gui

A' Design Award Bwonz Winner in Anbalaj Category

12,281

Verified Award Winner

Verify Award Status for #166449

Colors

The Design

About Grandpa Gui Anbalaj Te

Granpapa Gui se yon konsepsyon anbalaj te ki te kreye pou yon mak te fèt ak plant. Anbalaj la fèt ak yon papye espesyal mat, li enprime ak koulè Pantone e li fini ak yon teknik anbosaj. Sou sifas la, nou wè ilistrasyon plant ak flè ki nan te a. Yon palèt koulè klè reflete karaktè lejè pwodwi a. Estrikti a amelyore kesèt tradisyonèl "avyon" an e li konbine ak yon fòm anwoulman tradisyonèl Chinwa. Metòd anwoulman sa a kenbe kout pwodiksyon yo ba e li bay anbalaj la yon aparans byen distenk.

The Recognition

About the A' Design Award Bwonz

Grandpa Gui Anbalaj Te se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Grandpa Gui Anbalaj Te pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Grandpa Gui Anbalaj Te satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This tea packaging focuses on promoting body lightness and beauty, aiming to give consumers a direct sense of lightness through its design. We illustrated the herbs and flowers contained in the tea on the packaging and used a traditional winding method, which not only highlights the product's uniqueness but also keeps packaging costs low. In terms of color, we chose a light palette to reflect the product's characteristics.
Dimensions & Packaging
Width 270 mm x Depth 100 mm x Height 95 mm
Tags
Packaging, Tea, Chinese Culture, Women, Herbs
Production Technology
The packaging utilizes matte special paper, with the pattern featuring Pantone colors and embossing techniques, which render the design exquisite and textured. Complemented by the airplane box structure and the winding form, the entire packaging exudes a sense of lightness and cultural sophistication.
Design Challenge
The biggest challenge in the project was to express Chinese tea culture through packaging and showcase the product's slimming and beautifying features. We consulted numerous ancient Chinese texts, found the winding packaging form, and addressed the issue by illustrating herbs and using light colors.
Research
This project enhances sales by improving product packaging to attract consumers. The goal is to showcase Eastern tea culture and convey a light, healthy feeling through design. Market research and customer interviews were used to create eco-friendly, light-colored packaging. The design improves the sensory experience, differentiates the product in the market, and strengthens the brand. It reduces costs, boosts appeal, and supports sustainability with recyclable materials and reduced printing.
Inspiration
This is a tea packaging that focuses on lightness and beautifying effects. The client wishes to present the visual essence of Eastern tea culture. To convey this, we used traditional Chinese winding techniques, illustrated flowers and herbs related to herbal tea, and incorporated light colors in the packaging.
Project Duration
The project started in December 2023 in Nanning and finished in August 2024 in Nanning.
Operation Flow
This packaging has been improved upon the traditional airplane box structure and enhanced with a winding form, making the entire package more innovative and unique.
Team Members
Designer: Jinxin Liu
Image Credits
Image #1: Photographer Simin Wang, Jinxin Liu
Image #2: Photographer Simin Wang, Jinxin Liu
Image #3: Photographer Simin Wang, Jinxin Liu
Image #4: Photographer Simin Wang, Jinxin Liu
Image #5: Photographer Simin Wang, Jinxin Liu

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate