Woosmell Anbalaj Pafen by Sun Wang and Sun Xi

Woosmell Anbalaj Pafen by Sun Wang and Sun Xi is a highly esteemed winner of the very prestigious 2025 A' Design Award Ajan in Dezayn Anbalaj Competition Category.

AjanAnbalaj· 2025

Woosmell Anbalaj Pafen

by Sun Wang and Sun Xi

Client: WooSmell

A' Design Award Ajan Winner in Anbalaj Category

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Verified Award Winner
Verify Award Status for #170620

View at A' Design Award Press Release Award Badge

Colors

The Design

About Woosmell Anbalaj Pafen

Woosmell se yon konsepsyon anbalaj ki ka reitilize, ki te kreye pou yon mak pafen. Sak deyò a gen fòm yon sak manje midi epi li fèt ak Tyvek, yon papye sentetik ki dirab. Apre pwodui a louvri, ou ka pote sak la kòm yon akseswa chak jou, konsa anbalaj la pa jete. Chak ansanm gen yon boul difizè an lyèj ki tache nan kou boutèy pafen an. Yon mèch koton anndan boul lyèj la transfere likid la epi li lage yon sant dous san flanm. Konsepsyon an konekte pafen ak itilizasyon pratik nan lavi chak jou.

The Recognition

About the A' Design Award Ajan

Woosmell Anbalaj Pafen se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Woosmell Anbalaj Pafen pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Woosmell Anbalaj Pafen se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Scent is intangible and elusive, but WooSmell encapsulates it with the innovative design concept of "packaging aroma." This abstract element is cleverly enclosed in portable, lunch-bag-style packaging. As a fragrance brand focused on olfactory design, we delicately preserve aromas within these unique bags, presenting them as a distinctive gift for scent enthusiasts who cherish the art of fragrance.
Dimensions & Packaging: Outer packaging bag (the small size):22X27X10mm;Outer packaging bag (the large size):31x29.5x10mm;
Tags: Fragrance, Sustainable, packaging design
Production Technology: Using Tyvek paper as the outer packaging material;The use of cork materials instead of traditional wood or fiber materials as aromatherapy diffuser
Design Challenge: In conventional packaging design, the purpose is often fulfilled the moment consumers unwrap the product, after which the packaging becomes disposable or obsolete. To transform this paradigm, we have reengineered packaging using ultra-durable Tyvek® material - an eco-conscious synthetic paper developed by DuPont. This innovative approach allows our premium packaging to transition from protective casing to a reusable lifestyle accessory, seamlessly integrating sustainability with contemporary aesthetics in daily use.
Inspiration: In traditional packaging, the purpose is often fulfilled the moment the consumer opens it, after which it is discarded or left unused. To address this issue, we have redefined packaging as a fashionable accessory, imbuing it with functionality and practicality to seamlessly integrate into daily life.
Project Duration: The design project officially commenced in October 2024 and has been ongoing to date. In March 2025, it received both the MUSE Design Awards Gold Award and the French Design Award Gold Prize. Subsequently, in April 2025, the project was honored with the Red Dot Product Design Award.
Operation Flow: Usage Instructions for the Flameless Fragrance Diffuser: Attach the included cork diffuser ball to the neck of the fragrance bottle. The fragrance liquid is transferred through the built-in cotton wick inside the cork diffuser ball, which will then continuously release a gentle fragrance over time.
Team Members: Sun Wang
Sun Xi