Tongue-Bongue Pake Sirèt by Victoria Ax is a highly esteemed winner of the very prestigious 2020 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.

BwonzAnbalaj· 2020

Tongue-Bongue Pake Sirèt

by Victoria Ax

Client: Vi_ax

A' Design Award Bwonz Winner in Anbalaj Category

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Verified Award Winner

Verify Award Status for #97413

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Tongue-Bongue Pake Sirèt

Vle a te kreye yon pake pou kèk kalite manje. Lè y ap devlope anbalaj, li pi enpòtan pou w pa kapab prevwa. Depi gen anpil solisyon estereyotape sou mache a, yo ta dwe yon lòt bagay ap chèche, youn ta dwe deplase lwen modèl yo. Ak atansyon te peye sou manje pwosesis tèt li tankou pran ak mete manje nan bouch la. Sa a te yon background nan lide. Moun ki sèvi lang nan souse tout kalite bagay dous. Lollipops ki gen fòm lang lan kreye yon metafò sureèl "lang sou lang (moun)".

The Recognition

About the A' Design Award Bwonz

Tongue-Bongue Pake Sirèt se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Tongue-Bongue Pake Sirèt pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Tongue-Bongue Pake Sirèt satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: People use the tongue to suck all sorts of sweets. Tongue-shaped lollipops create a surreal metaphor "tongue on (human) tongue".
Dimensions & Packaging: 50 x 50 x 70 mm assembled
240 x 250 mm for printing
Tags: tongue, tongue-bongue, package, toy-package, fruits
Production Technology: paper
Design Challenge: Most difficult was to understand how to transport this package to shops and for whom this package can be, since the upper part cannot be wrinkled. Solution was that the packaging works as a gift or sells in luxury demand, especially since it is going by hand.
Research: The packages that are in the store are mostly standard (square, rectangular), and do not lure to make a spontaneous buy. Idea was to make an offer for a new version of packaging that one wants to support in hands, study and buy.
Inspiration: The wish was to create a package for some kind of food. Attention was paid on eating process itself such as taking and putting food in the mouth. This was a background to idea.
Project Duration: Project was made for German package competition, started in Moscow, February-April 2017.
Operation Flow: The tongue starts from the back of the box, covers the opening area of the box (works as an additional protection against opening), and "closes" through a slot in the mouth. It turns out into box-mouth in which lay candy-tongues.