Wen Niang Karama Mmanya Osikapa Edo Edo nke Tiger Pan

Ihe emepụtara bụ Wen Niang Karama Mmanya Osikapa Edo Edo nke Tiger Pan bụ onye meriri a na-asọpụrụ nke ukwuu nke 2020 Ihe Nrite A' Design Award nke Ọlaedo na Udi Asọmpi Nhazi Ngwungwu.

ỌlaedoNgwungwu· 2020

Wen Niang Karama Mmanya Osikapa Edo Edo

nke Tiger Pan

Onye Ahịa: Shenzhen Wanshengtang Industry Co., Ltd

Onye Meriri Ihe Nrite A' Design Award nke Ọlaedo na Udi Ngwungwu

40,991

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #101157

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Wen Niang Karama Mmanya Osikapa Edo Edo

Wen Niang bụ mkpuchi emebere maka mmanya osikapa edo edo nke ndị China. E ji enyo mee karama ahụ, ebe a na-etinyekarị mmanya osikapa edo edo n'ime ihe eji ụrọ kpụọ. Elu enyo ahụ na-enye ya nchapụta na ọdịdị ahụ dị iche. A kanyere onyonyo ụgbala gbasapụrụ nku n'ubu karama ahụ, ma ọ gbara ihe karịrị ogo 320 nke elu ya. Ụgbala nwere ọkwa dị elu n'omenala ndị ọwụwa anyanwụ ụwa, ebe ọ na-anọchi anya iguzosi ike n'ezi ihe, ịma mma, ahụike na ndụ ogologo. Karama ahụ ruru milimita 90 n'obosara ya na milimita 260 n'ogologo ya. Ọdịdị ọgbara ọhụrụ ya bu n'obi ịdọta mmasị ndị na-azụ ahịa na-eto eto.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaedo

Wen Niang Karama Mmanya Osikapa Edo Edo meriri A' Design Award nke Ọlaedo, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa mbụ, dị ịtụnanya ma pụtara ìhè. Ndị meriri na Ọlaedo bụ ihe e kere eke dị oke ọhụrụ, nwere ọhụụ ma na-egbu maramara nke na-egosipụta ọgụgụ isi, amamihe na nka nke ndị designer ha. A na-atụ anya na Wen Niang Karama Mmanya Osikapa Edo Edo ga-abụ ihe e mepụtara kacha enweta otuto, na-edu ọnọdụ ma bụrụ ihe ncheta nke na-enye uru na-adịbeghị mgbe ọ bụla. Design a meriri A' Design Award nke Ọlaedo bụ ọrụ dị ebube, a na-asọpụrụ nke na-erite uru buru ibu ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Wen Niang Karama Mmanya Osikapa Edo Edo na-eweta mmetụta ọchịchọ siri ike, na-akpali agụụ, na-akwado nzụlite ihe ma na-adọrọ anyị adọrọ.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: Wen Niang is product developed jointly by Wanshengtang and Guyuelongshan,the most famous producer of Chinese yellow rice wine.The product is made with an aim to raise public attention to this wine,as the developing of its market is falling far behind those of other alcohol products.We adopt modern techniques and crafts to present a traditional wine's package.
Nha & Mkpuchi: Diameter: 90mm
Height:260mm
Mkpado: yellow wine, rice wine, tigerpan, crane, embossment, Wen Niang
Teknụzụ Mmepụta: The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. The wing-spreading crane is embossed on the shoulder-dropping bottle, which brings the traditional wine to a modern, more graceful and fascinating level, drawing attention of younger consumers.
Ịma Aka Imepụta: How to emboss a spreading crane on a glass bottle is a major challenge of this case. Most embossment works are normally covering a certain angle, instead of 360 degrees' encirclement. This spreading crane will cover over 320 degree of bottle and all details must be perfected. Therefore, both the illustration and the embossment are both following an industrial guide, so that the crane and the bottle can be produced aesthetically and repeatably.
Nchọpụta: Yellow rice wine is one of the most important three fermented alcohol drinks, occupying a key position in Chinese culture. Compared with Chinese white spirits, it is more healthy and mild. Most products of yellow rice wine are packed in ceramics, which is costly and counterproductive, to achieve the effect of localization. Graphic design or bottle shaping are limited on ceramics. Wen Niang, however, breaks the constraint of packaging material and adopt glass to rejuvenate the old wine.
Mkpali: A crane surrounds the glass bottle so to endow the wine with life and soul.Crane possesses a lofty position in oriental culture.It stands for integrity and elegancy in personality, health and longevity in body,which is same with the function of the health-preserving wine.Through a modern package of the old wine,we aim to draw the young's attention and spread the Chinese culture of crane.
Oge Ọrụ: The project lasts 2 months, designed in Shenzhen and produced in Shaoxing, Zhejiang.
Usoro Ọrụ: The packaging design raises heated discussions in the industry, not only because Wen Niang has subverted the stereotype of yellow rice wine, but also because it balances out between traditional alcohol culture and modern design language.
Ndị Otu: Designer: Tiger Pan, Qian Chi
Illustrator:Ping Yi
Image Presentation: Juanjuan Wu
Technician: Zhangkun Xie
Project Manager: Crystal You
Asụsụ Foto: Image #1:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #2:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #3:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #4:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #5:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You