Bronz Ngwungwu · 2020
Plaza del Sol Ngwakọta Nri Nta
by Estudio Maba
- Ihe Nrite A' Design Award nke Bronz 2020 in Ngwungwu
- CLIENT: Plaza del Sol
- Estimated Number of Design Views: 15,217
- Verification code ABCAEBD716 · Verify this award
Colors
About Plaza del Sol Ngwakọta Nri Nta
Plaza del Sol bụ imewe ngwugwu maka akpa chips. Eserese ya sitere na omenala ọdịnala na ihe ncheta ndị a na-ahụ n'obodo ndị njem na Spain, na ihe ndị a e gosipụtara n'ụzọ ọhụụ na ndaya. Akpa ọ bụla na-akọ obere akụkọ nke e ji ihe ncheta wuo, ebumnobi ya bụ ime ka onye zụrụ ya mụmụọ ọnụ ọchị. Eji foto ihe guzoro juu nke a haziri n'otu ebe mepụta oyiyi ndị a, a na-emepụtakwa akpa ndị a site n'iji nbipụta flexographic. Akpa ọ bụla dị milimita 195 site na 320 n'ogologo.
About the Ihe Nrite A' Design Award nke Bronz
Plaza del Sol Ngwakọta Nri Nta meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Plaza del Sol Ngwakọta Nri Nta ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Plaza del Sol Ngwakọta Nri Nta na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Press Kit
- Unique Properties
- A design that extols the folk graphic universe, but in a contemporary way and plenty of irony. With this proposal the consumer wants to produce a smile, taking the marked Spanish character to new ways of expressing it.
- Dimensions & Packaging
- 195mm x 320mm
- Tags
- Packaging, design, folk, snacks, crisp, set, photography, humor
- Production Technology
- Still life photography in set for composition of the images. Flexographic printing.
- Design Challenge
- Composing each element with pieces and natural elements to achieve the desired effect has been the most complicated part of the job.
- Research
- The use of classical and folk motifs is common in souvenirs and other products. The most important thing in this project was to find a renewed way of exposing it, as well as giving humor to the packaging without turning it into a comedian.
- Inspiration
- The graphic elements are collected from the souvenir objects present in any tourist city in Spain, to build with them their own language for the brand. The result has a personality of its own that the public can identify.
- Project Duration
- Murcia, Spain, May 2019 to February 2020
- Operation Flow
- These flow pack represent an story each one that talks about folk souvenirs with humor, looking for the user smile.
- Patents
- Plaza del Sol
- Image Credits
- Estudio Maba
