Ọlaedo Ngwungwu · 2021
Kum-Kum Nkwakọ Ngwaahịa Mmiri
- Ihe Nrite A' Design Award nke Ọlaedo 2021 in Ngwungwu
- CLIENT: Backbone Branding
- Estimated Number of Design Views: 46,125
- Verification code 8BDCD6902D · Verify this award
Colors
About Kum-Kum Nkwakọ Ngwaahịa Mmiri
Kalama ahụ nwere ụmụ irighiri mmiri dị n'akụkụ anọ ya, abụọ chere ihu n'elu na abụọ chere ihu ala, nke na-akpụzi udi mmiri n'ihe njiri ike ya. N'ihe gbasara akara na akara ngosi, Backbone Branding emepụtala ngwakọta nke akara na karama jupụtara, nke na-egosi nghọta na plasticity nke mmiri na ike ya. Agba na-acha anụnụ anụnụ nke akara azụ na-agwakọta nke ọma na karama ahụ, n'ihi ntụgharị nke ìhè site na mmiri mmiri, na-eme ka karama ahụ pụta ìhè, akara ọcha nke ika ahụ na akara ngosi na-apụta ìhè n'ihi na-acha anụnụ anụnụ. akara azụ.
About the Ihe Nrite A' Design Award nke Ọlaedo
Kum-Kum Nkwakọ Ngwaahịa Mmiri meriri A' Design Award nke Ọlaedo, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa mbụ, dị ịtụnanya ma pụtara ìhè. Ndị meriri na Ọlaedo bụ ihe e kere eke dị oke ọhụrụ, nwere ọhụụ ma na-egbu maramara nke na-egosipụta ọgụgụ isi, amamihe na nka nke ndị designer ha. A na-atụ anya na Kum-Kum Nkwakọ Ngwaahịa Mmiri ga-abụ ihe e mepụtara kacha enweta otuto, na-edu ọnọdụ ma bụrụ ihe ncheta nke na-enye uru na-adịbeghị mgbe ọ bụla. Design a meriri A' Design Award nke Ọlaedo bụ ọrụ dị ebube, a na-asọpụrụ nke na-erite uru buru ibu ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Kum-Kum Nkwakọ Ngwaahịa Mmiri na-eweta mmetụta ọchịchọ siri ike, na-akpali agụụ, na-akwado nzụlite ihe ma na-adọrọ anyị adọrọ.
Press Kit
- Unique Properties
- The uniqueness of the project lies in the fact that it is difficult to figure out where the structure of the bottle has started and where it has ended.
The structure, design, selected colors, transparency, label, and logo - all form a solid entity with the water inside.
When rotated the bottle transforms into a drop of water in movement. - Dimensions & Packaging
- Width 65mm x Depth 55mm x Height 320mm
- Tags
- water, transparency, minimalism, structure, packaging, design, dynamics
- Production Technology
- PET bottle
Transparent label - Design Challenge
- Our goal was to showcase the characteristics of water and make them emerge through our design. It needed to be different and stand out from the other brands.
The technology for this new structural design manufacturing is new in Armenia. Initially, the bottle is not cylindrical, its design has a shape similar to a rectangular prism with a droplet-like shape inside it. Whenever we created the design, it faced some difficulties in printing houses and we were compelled to change it 2 times, after which the printing house ordered a new printing machine to be able to get the result according to the design. - Research
- Many experiments have been conducted to make this plastic bottle reflect the characteristics of water and make them emerge through our design. The structure of the bottle has been created per consequence of observation of the water in its dynamic state: its movement has become the structure of our bottle.
The label and logo, are designed in order to help show the transparency and plasticity of the water in its dynamics. - Inspiration
- The inspiration was drawn from the unique attributes of water, from its transparency to minimalism and its appearance as a droplet when it is in a dynamic state.
Therefore, the form of the falling water droplet was incorporated into the design of the bottle, giving the whole structure a dynamic shape. - Project Duration
- The project started in September 2019 in Yerevan, Armenia, and finished in February 2019.
- Operation Flow
- It breaks the all-known stereotypes of the water bottle and gives tribute to the water by being the simulation of the form and transparency of the water.
- Image Credits
- All photo credits to Backbone Branding
Video Credits: Levon Manukyan, Kum-Kum, 2019
Video Editor: Levmotion
