Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki by Mutian Yu

Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki by Mutian Yu is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2021

Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki

by Mutian Yu

Client: Savannah College of Art and Design

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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The Design

About Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki

Ederede Akwụkwọ: Mr Baldie bụ nhazi ngwugwu kuki nke na-ejide kuki e mere n'ụdị ihu na sọsị chọkọletị. Ntinye a nwere ụtọ atọ: strawberry, mocha na nke izizi. Kuki ọ bụla ka a kpụrụ n'ụdị ihu na-enweghị agịrị isi. Sọsị chọkọletị e tinyere na-enye ohere ka e ji imikpu kuki ahụ chọọ ya mma. E nwere ike iji ụzọ a tinye agịrị isi, ajị ọnụ ma ọ bụ ajị agba. E ji igwe tinplate mee ngwugwu a, nke dị 310 na 310 na 60 milimita n'ọtụtụ. Nhazi a na-ele iri ihe oriri nta anya dịka ihe a na-ekekọrịta na ntụrụndụ karịa nnọọ ihe oriri nkịtị.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Mr Baldie Ọrụ Bụ Isi: Ngwugwu Kuki na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: What’s better than cookies or chocolate? Cookies and chocolate! Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
Dimensions & Packaging: 310mm * 310mm * 60mm
Tags: Snacks, Interaction, Fun
Production Technology: Tinplate
Design Challenge: Choosing the right snack base on market analysis.
Research: Nowadays, snacks are considered as the “extra calories”. However, many times, we would snack when we are not feeling hungry but stressed, boring, or celebratory. It is the emotional aspects driving us to snack rather than just the flavor. However, the attention of this connection is rare to be seen in today’s market. The missing of this beautiful connection is a loss.
Inspiration: Snacking should be more than just filling our faces with food. It should be flavorful and FUN! Mr. Baldie is a combination of cookie and chocolate, which is created for sharing and making experiences. The package contains three different flavors: strawberry, mocha, and original.
Project Duration: 3 months, Jun 2020, Savannah
Operation Flow: Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
Patents: Copyrights belong to Mutian Yu, 2021
Image Credits: Image #1: Photographer Manman Jv, Photographer, 2020.
Image #2: Photographer Manman Jv, Photographer, 2020.
Image #3: Photographer Manman Jv, Photographer, 2020.
Image #4: Photographer Manman Jv, Photographer, 2020.
Image #5: Photographer Manman Jv, Photographer, 2020.