H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi by Xiaomi is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.
ỌlaọchaNgwungwu· 2021
H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi
by Xiaomi
Client: Xiaomi
Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category
Verified Award Winner
Verify Award Status for #118672The Design
About H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi
H900 bụ nhazi ngwugwu emere maka igwe ihicha ntutu isi. E si n'ike igwe na-agba ọsọ ọsọ, impeela na akwara ikuku etinyere n'ime ngwaahịa nweta mmụọ nsọ maka nhazi a. A na-agbanwe akwara ikuku na sekuluku ime ime dị mgbagwoju anya ka ọ bụrụ ụkpụrụ ahịrị dị mma n'elu mpụga. A na-eji embossing na laser hot stamping bipụta ụkpụrụ ndị a. Jikọtara ya na ihe nkiri agba, elu ahụ na-egosi agba dị iche iche dịka o si adị n'ebe dị iche iche a na-ele ya anya. A pụkwara iji aka metụ ahịrị embossed ndị ahụ. Igbe ahụ dị 280 mm n'obosara, 102 mm n'omimi na 320 mm n'ịdị elu.
The Recognition
About the Ihe Nrite A' Design Award nke Ọlaọcha
H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. H900 Ọrụ Bụ Isi: Ngwugwu Igwe Ihicha Ntutu Isi bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging design transfers complex internal circuits into exquisite patterns and uses embossing stamping printing revealing the rich colors.
- Dimensions & Packaging
- Width280mm x Depth102mm x Height320mm
- Tags
- hire dyer, packaging, stamping, black, white
- Production Technology
- In the printing process, the embossed hot stamping laser process is used on the packaging surface, highlighting its low-key and simple industrial design and powerful performance. At the same time, the combination of embossing and different imaginary color films allows the packaging to see rich and different color gloss at different angles, and customers can touch the texture of the embossed lines when they hold it in their hands.
- Design Challenge
- There are many hair-dyer products on the market. The new product needs to attract customer attention. The challenge is to create a new look for the high-end product line.
- Research
- Mi Ionic Hair Dryer H900, equipped with a powerful digital motor of 106,000 rpm and 13 impellers producing an ultra high speed of 60m/s, can greatly reduce air pressure loss and take away moisture by the super speed airflow instead of generating high temperature. By a fast frequency of 50 times per second of intelligent temperature control, the real-time temperature adjustment can effectively help to avoid heat damage to your hair.
- Inspiration
- The packaging design is inspired by the high-performance motor, impeller, and air duct design inside the product. This product has a minimalist appearance design but has a not simple internal structure design such as a high-speed motor, unique heating wire technology, and so on. Therefore, design starts from the internal structure of the product, transforms its complex internal circuits and air ducts into exquisite pattern designs, and uses relatively artistic techniques to reorganize and design the fine lines to reproduce its internal structure.
- Project Duration
- July 2020 Bejing and finished in November in Beijing, China.
- Operation Flow
- The packaging design transfers complex internal circuits into exquisite patterns and uses embossing stamping printing revealing the rich colors. With the help of the printing, the packaging presents a restrained luster, neat lines, and a futuristic illusion luster.
- Patents
- Copyrights belong to Xiaomi, 2021
- Team Members
- Creative Director: Lu Chen
Graphic Designer: Jiangpeng Su, Dijing Wang
Packaging Structure Designer: Zhizhuang Song - Image Credits
- Image #1:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #2:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #3:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Jiangpeng Su
Image #4:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #5:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
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