Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.
BronzNgwungwu· 2021
Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category
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The Design
About Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ
Ederede Akwụkwọ: Lipton Pop Art Special Edition bụ nchịkọta mkpọ ihe ọṅụṅụ nta e depụtara maka ahịa Russia. Mkpọ ọ bụla nke 250 ml na-ebu eserese na-egbuke egbuke nke e si na mma ọmarịcha Pop Art na ụdị ndị na-ese ihe pụrụ iche nweta ike ịme ya. A gbakọtara ọmarịcha eserese ndị a mara mma na agwa egwuregwu na echiche mgbagwoju anya nke akara ahịa Lipton. Ebumnobi ya bụ iweta akụkụ nke ahụmịhe ụlọ ngosi ihe eserese banye n'ime ụlọ ahịa, ma na-enyere ngwugwu ahụ aka ka o guzo ọtọ n'etiti ihe ndị ọzọ juru n'ihe ndebe. Obere nhazi ya dị mfe iburu ma dịghịkwa arọ, nke mere na ihe ọṅụṅụ ahụ dabara maka iṅụ mgbe onye ọ bụla na-aga ije.
The Recognition
About the Ihe Nrite A' Design Award nke Bronz
Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Lipton Pop Art Special Edition Ọrụ Bụ Isi: Ngwugwu Mkpọ Ihe Ọṅụṅụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lipton Pop Art Edition is a unique collection of 250 ml miniature cans, available only in Russia, devoted to the bold and modern aesthetic of Pop Art. Informed by distinctive artists styles, the PepsiCo design team combined bright and inspiring designs with Liptons spirited and imaginative brand personality in order to reimagine this Lipton packaging.
- Tags
- Packaging, Beverage
- Inspiration
- Aiming to bring a bit of the gallery experience to stores, Lipton Art Special Edition stands out on shelf and helps to reassert Liptons voice in the crowded beverage market. Along with the category disrupting graphic design, the 250 ml miniature format is lightweight, ultra portable and allows for easy consumption on the go.
- Team Members
- PepsiCo Design & Innovation
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