Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye nke Li-Shang Printing Co., Ltd

Ihe emepụtara bụ Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye nke Li-Shang Printing Co., Ltd bụ onye meriri a na-asọpụrụ nke ukwuu nke 2021 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ngwungwu.

ỌlaọchaNgwungwu· 2021

Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye

nke Li-Shang Printing Co., Ltd

Onye Ahịa: Li-Shang Printing Co., Ltd

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ngwungwu

23,819

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #120433

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye

Ballantines 17 bụ nhazi nkwakọba onyinye e mepụtara maka wiski agwakọtara. E ji ihe mbipụta UV offset na akwụkwọ foil ọlaọcha mepụta igbe siri ike ahụ, jiri agba ọla edo na anụnụ na akara logo e wepụtara elu. Otu igwe na-ebugharị ihe dị n'okpuru igbe ahụ na-eweli ihe ndozi akwụkwọ elu ka a na-atọgbọ mkpuchi ya, na-egosipụta karama ahụ n'elu ogbo ọla edo. Mbipụta ọla edo n'akụkụ ụzọ ahụ na-edekọ afọ ndị gara aga e nyere ihe nrite. A na-etinye ihe nlele ndị e ji corks kpuchie nke ngwa nri na uto n'ihu mkpuchi ahụ. Nhazi ahụ na-eduzi anya, mgbe ahụ ísì, mgbe ahụ ụtọ ire.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Ballantines 17 Ọrụ Isi: Nkwakọba Onyinye bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: As users unfold and interact with the packaging, the visuals, the smells and then the tastes create a sensuous experience to emphasize the value of the whisky.
Nha & Mkpuchi: Width (250 mm) x depth (155 mm) x height (370 mm), Bottle capacity 700ml
Mkpado: whisky, packaging, liquor packaging, creative packaging
Teknụzụ Mmepụta: Rigid box with UV Offset printing on silver foil paper, gold and blue spot color with embossing technique on logos. The highlight of the packaging is the conveyor belt mechanism that is installed under the box which allows the bible stand to rise up as users lay down the box cover.
Ịma Aka Imepụta: The moment from unfolding the packaging to drinking the liquor, we carefully design how the users would interact with the components and how the experience of colors, movements, smells and tastes will present the value of the brand to its full potential.
Nchọpụta: With Bible as our inspiration, we wanted to portray a sacred moment with the honorable mentioned whisky, as if it is presented at the end of a holy altar. The key is to convey the concept of time and create interactions with the senses through special structural mechanism and thoughtful placement of objects.
We had planned to design the flow of the interaction as this: First, users witness the rising bible. Then they proceed to read the honorable past of the whisky. Finally, they take in the aromas of the spices at the front before they enjoy the whisky. The whole experience is presented in the sequence of visual, smell then taste.
Mkpali: Ballantine’s 17 Year Old blended whisky has been named 2020 Scotch Blend of the Year in Jim Murray’s Whisky Bible. This limited edition packaging celebrates the famous whisky for its 7th win of the same title. The idea that Bible signifies the most important print, we use this as our core concept. Combined with Ballantine's signature blue color, we designed a conceptual space that translates a gilded magnificent altar into an elevated stage for the liquor bottle and the Whisky Bible.
Oge Ọrụ: The project started in Taiwan in June 2020 and completed in Taiwan in August 2020.
Usoro Ọrụ: When users open the plain blue box the bible will emerge on the golden stage, placed right next to the prestige Scotch Blend whisky. As a pathway leading up to the stage, the gold prints record the past seven awarded years. Cork bottled samples of the spices and flavors are presented at the front of the box cover to provide users a more dynamic experience for the sense of smell right before their first sip of the whisky.
Ndị Otu: Design director: Sheng-Hsun Hong
Graphic designer: Chih-Chen Huang
Packaging structural designer: Li-Fan Liu
Asụsụ Foto: Image #1: Photographer Yi-Han Pan, 2021.
Image #2: Photographer Yi-Han Pan, 2021.
Image #3: Photographer Yi-Han Pan, 2021.
Image #4: Photographer Yi-Han Pan, 2021.
Video: Editor Yi-Han Pan, 2021.