Mountain Tea Ọrụ Isi: Ngwugwu Tii by Xianfeng Wu

Mountain Tea Ọrụ Isi: Ngwugwu Tii by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.

ỌlaọchaNgwungwu· 2021

Mountain Tea Ọrụ Isi: Ngwugwu Tii

by Xianfeng Wu

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category

22,761
Verified Award Winner
Verify Award Status for #123305

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mountain Tea Ọrụ Isi: Ngwugwu Tii

Mountain Tea bụ nhazi ngwugwu maka achịcha tii apịakọtara apịakọta. A na-ekechi achịcha tii ọ bụla dịka swiiti, nke na-eme ka tii dị mfe iji ma na-enye ya ọdịdị nke oge a. Nkechi ahụ na-eji akwụkwọ e ji aka mee nke enweghị nsogbu ebe obibi, na-agbaso ụdị ngwugwu ochie n'ụzọ ọhụrụ. Nhazi a nwere ngwugwu anọ nọọrọ onwe ha nke enwere ike ijikọta ka ọ bụrụ otu foto zuru oke n'elu shelf. Ihe osise ahụ na-egosi akwụkwọ tii, osisi tii na anụmanụ dị ụkọ nke Xishuangbanna dị na Yunnan, China, ebe a na-akụ tii ahụ. Ngwugwu ahụ na-atụ milimita 280 site na 205 site na 70.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Mountain Tea Ọrụ Isi: Ngwugwu Tii meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Mountain Tea Ọrụ Isi: Ngwugwu Tii ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Mountain Tea Ọrụ Isi: Ngwugwu Tii bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
Dimensions & Packaging: 280mmX205mmX70mm
Tags: Tea packaging, tea cakes, original, environmentally friendly, tea tree
Production Technology: Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
Design Challenge: In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
Team Members: Wu Xianfeng