RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ by Shenzhen Hongrui Biological Technology Co., Ltd.

RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ by Shenzhen Hongrui Biological Technology Co., Ltd. is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2022

RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ

by Shenzhen Hongrui Biological Technology Co., Ltd.

Client: Shenzhen Hongrui Biological Technology Co., Ltd.

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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View at A' Design Award Press Release Award Badge

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The Design

About RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ

Ihe Odide Akwụkwọ: RedDog Adult Pet Food bụ nhazi ngwugwu maka ọgbara ọhụrụ nke nri ahụike bụ isi nri maka nwamba na nkịta. Etiti anya nke ngwugwu ahụ na-ebu akara ọnụọgụ Roman 1, nke na-anọchite anya ọdịnaya ọhụrụ na mmalite ọhụrụ. Onyonyo anụmanụ dị mfe na-egosi ma nri ahụ dị mma maka nwamba ma ọ bụ nkịta. Ọdịiche siri ike nke agba na-emeziwanye nghọta anya. Ngwugwu ahụ bụ doypack PET emechiri emechi nke nwere akụkụ asatọ, nwere ihe nkechi na-enyere aka, nke na-eme ka enwee ike imeghe ya ọtụtụ ugboro ma mechie ya ọzọ. Nhazi a bụ iji wusie ike nghọta akara ahịa na igosi ịdị mma nke ngwaahịa ahụ.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. RedDog Adult Pet Food Ngwugwu Nri Anụmanụ Ụlọ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a new formula pet food launched by the Brand. The core of package design is the Roman numeral 1 located in the visual center of the package, which represents a new content and a new start and implies the most advanced material. The simplified pictures indicate that it is suitable for cats or dogs. The sharp contrast of color tone effectively improves visual recognition.
Dimensions & Packaging: 95*130*40mm
60*90*25mm
Tags: Food packaging, Image identification
Production Technology: The package is a PET octagonal sealed doypack with a sealing brace, so that the package can be opened repeatedly and kept sealed. The pet food is processed within four hours with fresh meat, and the freeze-drying spraying process is used, so as to provide excellent palatability.
Design Challenge: The challenge in the process of package design is how to enhance brand recognition and show high quality simultaneously. The product takes Roman number 1 as the core and designs an identification symbol with high recognition. In addition, the product has the typographic design in strict accordance with the package requirements of pet staple food.
Research: New generation and new standard is the core concept of RedDog new nutritional formula staple food. The new standard refers to new nutrition standard, new absorption standard and new taste standard. RedDog develops a new nutritional formula staple food and redefines the new standard of staple food for cats and dogs, and provides a high quality foundation for the healthy diet of cats and dogs.
Inspiration: Achieve a modern style and show the characteristics of new products. The inspiration of animals on the package comes from the corresponding pet category, which aims at improving the indication and recognition.
Project Duration: The project was established on June 25, 2021, and the final form was determined on July 9, 2021.
Operation Flow: Interaction between pets and their owners is a common close relationship in modern society. The product goal is to attract consumers who pay attention to pet food quality. In this way, the package design that can intuitively show the product quality, has an extraordinary value.