PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye nke Angela Spindler

Ihe emepụtara bụ PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye nke Angela Spindler bụ onye meriri a na-asọpụrụ nke ukwuu nke 2022 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ngwungwu.

ỌlaọchaNgwungwu· 2022

PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye

nke Angela Spindler

Onye Ahịa: Depot Creative

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ngwungwu

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #132068

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye

Enyere ụlọ ọrụ ahụ ọrụ imepụta akara na nkwakọ ngwaahịa maka mgbakwunye mgbakwunye pụrụ iche. A na-emepụta sachets nke collagen na probiotic iji mee mgbanwe dị mma na ahụ dịka afọ, okike na ihe ndị ọzọ dị mkpa si dị. Agba bụ onye na-eduzi ọrụ a. Ọ kwesịrị inwe obi ike na ume maka ebumnuche egwuregwu ya. A na-eji akara okike iti mkpu na usoro akọwapụtara nke nwoke na nwanyị, ọdịiche ọzọ maka ika a.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. PickyPods Nkwakọ Ngwaahịa Maka Mgbakwunye bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: The supplement area is saturated with options, each one claiming to turn humans into ultra enhanced creatures with extraordinary existences. PickyPods is a bit different. The collagen and probiotic supplement sachets are formulated to make fine adjustments to our bodies according to age, gender and other important factors.

Color is the star player of this project—it needed to feel bold and energetic for its gym-going target.
Nha & Mkpuchi: Pouch: 170mm x 120mm x 45mm
Sachet: 80mm x 130mm
Label: 210mm 42mm

Pouch/Sachets Print: 5 colour + Spot UV + Matt Varnish
Labels: 1 Colour + Matt Varnish
Mkpado: Packaging Design, Supplement Packaging Design, Pouch Design, Branding Design,
Teknụzụ Mmepụta: Stand up pouches, zip lock closures/Sachets/Labels
Pouch & Sachets Materials: MOPP / VMPET / LLDPP
Labels: Self adhesive semi gloss
Ịma Aka Imepụta: The challenge was to find a creative way to allow 12 flavour variants be visually communicated, while keeping the print run as generic as possible. The solution was to print only 2 generic pouches that could be varied with flavour stickers. This made for a viable economic solution for the start up business.
Nchọpụta: The supplement category is very saturated and competitive, so the design aims to disrupt with its bold icon design focus. The gender symbols are universally understood, providing instant recognition and differentiation.

The outer packs are generic and the flavour variants are manually stickered, to assist with this low volume startup business model.
Mkpali: The logo is inspired by a fine tune wing nut as this brand is all about tailoring the needs of both women and men.
Key to the brand communication are the large sex symbols which shout out to the gender-specific formulas, and flavor labels appeal to personal preference.
Oge Ọrụ: Project duration 4 months, Sydney 2020
Usoro Ọrụ: Resealable pouch
Ndị Otu: Angela Spindler: Creative Director/Designer