Hola Aloe Nkwakọba by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2023

Hola Aloe Nkwakọba

by Antonia Skaraki

Client: Balokas

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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View at A' Design Award Press Release Award Badge

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The Design

About Hola Aloe Nkwakọba

Onyonyo site na kaleidoscope na-akpali uche ma na-enye oku ịgba egwu. Site n'ụdị nhazi imejupụta ihe nke ukwuu, a na-ejide akụkụ ọ bụla nke imewe a na mmegharị dị mma. Ahịrị ndị na-agbaji oke ha zuru oke, iji dọta ndị ahịa na mmegharị na ume nke Hola Aloe Vitamin. Mkpụrụ osisi na-akpọte akụkụ ahụ niile ma na-ebute emume nke na-akpọte mmụọ ma na-edozi ahụ na uche. Ike, mkpọtụ agba na ihe omimi nke ịhụ ụwa site na kaleidoscope. Echiche bụ isi nke atụmatụ a bụ ịmepụta ụzọ na-atọ ụtọ iji bịaruo ihe ọṅụṅụ vitamin dị mma na-arụ ọrụ ahụike.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Hola Aloe Nkwakọba meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Hola Aloe Nkwakọba ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Hola Aloe Nkwakọba na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Images through a kaleidoscope that excite your mind and invite you to dance with them. With a maximalist mood, every point of the design is captured with flow. Lines that break their absoluteness, to entice us in the movement and energy of Hola Aloe Vitamin. Fruits awaken every organ of our body and leads to a celebration that awakens the spirit and nourishes body and mind.
Dimensions & Packaging: Plastic bottle. Width 60mm x Depth 60mm x Height 210mm
Tags: Packaging design, aloe, aloe drink, vitamins
Production Technology: The products are plastic bottles with a transparent plastic sleeve.
Design Challenge: The goal was to redesign the packaging of the Hola Aloe Vitamin drink.
The target group is people who follow a balanced, healthy diet, aged 25-45.
An enjoyable approach to healthy vitamin drinks, avoiding the use of conventional methods of design.
Research: There was no research for this project.
Inspiration: If Hola Aloe was a rhythm, it would be the vibrations between the steps of an Argentine tango. If it were a note, it would have the intensity of Mi, and if it were a party, it would set up our instruments in nature and dance with her. All these explosions of the senses, seemed like images through a kaleidoscope. Intense, magical, and tied together by handkerchiefs that join hands and drag the dance!
Project Duration: The project started in December 2020 in Athens and finished in February 2020 in Athens, and was published in local stores all over Greece in May 2021.
Operation Flow: An enjoyable approach to healthy vitamin drinks, which avoid the use of conventional methods of design.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas
Image Credits: Image #1 : Creator Andreas Deskas (Art Director)
Image #2 : Creator Andreas Deskas (Art Director)
Image #3 : Creator Andreas Deskas (Art Director)
Image #4 : Creator Andreas Deskas (Art Director)
Image #5 : Creator Andreas Deskas (Art Director)