Givenery Garden Ngwugwu Ude Aka by Huizi Tian

Givenery Garden Ngwugwu Ude Aka by Huizi Tian is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2023

Givenery Garden Ngwugwu Ude Aka

by Huizi Tian

Client: Shero Ching

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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Verified Award Winner
Verify Award Status for #141927

View at A' Design Award Press Release Award Badge

Colors

The Design

About Givenery Garden Ngwugwu Ude Aka

Givenery Garden bụ nhazi ngwugwu maka otu ude aka atọ nwere mmetụta na isi ísì dị iche iche. Ihe ndị dị n'ime ya gụnyere igbe onyinye, obere igbe atọ nke ọ bụla, na ọdụ aluminum atọ. Igbe onyinye ahụ na-eji ihe mkpuchi na ntọala mejupụtara nke na-agbakwunye mmetụta ememe n'oge a na-emeghe ya. Ibipụta akwụkwọ ọcha na mkpuchi nwere ike aka na-echekwa agba nke ihe osise ndị ahụ. Ihe osise ndị a na-ejikọta ihe ndị dị n'osisi dị ka ifuru rose, daisy, achara, na cypress, na mkpụrụ akwụkwọ mara mma nke serif. Agba ndị gbara ọchịchịrị na-akwado ọdịmma udo nke ngwaahịa aromatherapy.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Givenery Garden Ngwugwu Ude Aka meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Givenery Garden Ngwugwu Ude Aka ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Givenery Garden Ngwugwu Ude Aka na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Dimensions & Packaging: Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
Tags: Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology: The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge: In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Research: In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration: The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Duration: The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow: The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.