Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower by Tiger Pan

Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwungwu Competition Category.

IgweNgwungwu· 2023

Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

Ihe Nrite A' Design Award nke Igwe Winner in Ngwungwu Category

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Colors

The Design

About Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower

Ederede Akwụkwọ: Sunboy Gift Box bụ nhazi ngwugwu maka mkpụrụ sunflower. Igbe ahụ na-ebu akara ngosi (logo) dabere n'aha ụlọ ọrụ na ihe osise dị ka eserese mmanụ nke gosipụtara ndị agwa Sunboy ka ha na-agba ọsọ gafee ubi sunflower. Agba edo edo na-egbuke egbuke na eserese sunflower na-enyere ndị na-azụ ahịa aka ịmata ngwaahịa ahụ site n'ebe dị anya. Emegharịla usoro imepe nke akpa ngwugwu dị n'èzí, nke mere na igbe ndị a na-ejikọta ọnụ ka ha bụrụ otu, abụọ, ma ọ bụ atọ n'ọtụtụ n'usoro modul. Igbe onyinye a dị mfe ịchịkọta na ikewapụta, na oke ebe ahụ gbahapụrụ oghe na-eleputa ihu na-azọpụta ego a na-emefu n'ihe eji arụ ya.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Sunboy Gift Box Ọrụ Bụ isi: Ngwugwu Mkpụrụ Sunflower maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging: Width 443mm x Depth 115mm x Height 304mm
Tags: Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology: The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge: There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research: We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration: Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration: The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow: How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents: The copyrights belong to Tiger Pan
Team Members: Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits: Tiger Pan