Mugo Akara Soda Bottled by Tanya Dunaeva is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.
BronzNgwungwu· 2023
Mugo Akara Soda Bottled
Client: Tanya Dunaeva
Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category
Verified Award Winner
Verify Award Status for #146302The Design
About Mugo Akara Soda Bottled
Mugo soda nwere ụdị mmanya anọ bụ Mocktails, Lemonades, Spicy syrups na Energetics. Ezi ntụziaka niile ka emepụtara naanị. Ụzọ mbụ dị na mmepụta ngwaahịa chọrọ usoro yiri nke ahụ na Nkwakọ ngwaahịa. Ngwọta maka nsogbu a bụ nke Typographic. Ọ dabeere na imewe nke kpochapụwo labelụ nke omenala oké ọnụ mmanya ọṅụṅụ, ma iji na-ewetara mbụ na ọhụrụ nke ngwaahịa, na a ịrịba rethinking nke oge gboo. Usoro nhazi nke nwere ọtụtụ okpukpu na iche iche na-eme ka imewe bụrụ onye ọ bụla ma dị ịrịba ama.
The Recognition
About the Ihe Nrite A' Design Award nke Bronz
Mugo Akara Soda Bottled meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Mugo Akara Soda Bottled ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Mugo Akara Soda Bottled na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Mugo is a new brand on the market of soft carbonated drinks. The label line consists of four types of drinks. Mocktails are carbonated soft drinks with exquisite taste compositions. Lemonades are a combination of various juices with mineral water and vitamins. Spicy syrups are natural syrups with original flavours based on spices. Energy-tonics are the perfect combination of vitamins and minerals in invigorating drinks.
- Dimensions & Packaging
- Bottle height: 15cm; Front Label: 8x5cm; Back Label: 8x1cm
- Tags
- Tanya Dunaeva, Typographics, Packaging Design, Jzoy.agency
- Production Technology
- The basic technique for this Packaging design is Printing design that is posed at rather standard formed bottle. Congreve is used to make a beautiful view, and also a pleasant-to-touch product. Tactile sensations enhance visual effects.
- Design Challenge
- The task and a challenge was to create a unique, non-typical packaging label that is not similar to any other Products. As a result we can see multi-layer typography - a mix of fonts and impressions.
- Research
- After analysing the scheme of the classic label and identifying the main most frequently repeated elements, it was decided to simplify these elements as much as possible to the point where a little more and the similarity will no longer be read. Thanks to this solution, a construction scheme was obtained that can be easily scaled to the entire line. The typographic solution turned out to be multi-layered and contrasting.
- Inspiration
- The classic labels of alcoholic beverages inspired to create a fresh mixed design.
- Project Duration
- Project has been realised during 4 weeks at Bishkek city, Kyrgyzstan
- Operation Flow
- This is a standard bottle with twisted cap
- Patents
- -
- Team Members
- Tanya Dunaeva
- Image Credits
- All Images by Photographer Tanya Dunaeva
Video by 3D Visualist PAvel Gubin
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