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Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa by Zilian Li - Ambiwishes

Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa by Zilian Li - Ambiwishes is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.


BronzNgwungwu· 2025

Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa

by Zilian Li - Ambiwishes

Client: ChillWild

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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The Design

About Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa

Ederede Akwụkwọ: Chillwild Spring bụ ngwugwu ihe ọgwụ ahịhịa e chepụtara maka omenala ahụike kwa ụbọchị. Igbe a nwere sachet ihe ọgwụ ahịhịa iri na isii (16) e kechiri iche nke ọ bụla maka otu ojiji, na otu iko ụrọ e ji aka mee nke yiri nkwụkọ ọgịrịga. Igbe mpụta dị mfe nwere akara ejiji (logo) e ji ọla édo (foil) tinye ya n'ụdị 3D, nwekwa ntụpọ dị nro nke e wupụtara na ya, ebe ụdị ìhè na onyinyo na-agbanwe agbanwe na-echetara mmadụ akwụkwọ osisi na-efegharị ikuku. Ihe niile e ji rụọ ya enweghị rọba (plastic), gụnyere akwụkwọ enwere ike ịmegharị eme ọzọ na akpa tii sitere n'ime eriri ọka. Agba akwụkwọ akwụkwọ ndụ (glaze) nke iko ahụ nke gbanwere n'agba akwụkwọ na-egosi ọgịrịga na-eto eto. Nhazi a jikọtara ụkpụrụ ọgwụgwọ ọdịnala ndị China na ndụ obodo ọgbara ọhụrụ.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Chillwild Spring Ọrụ Bụ Isi: Ngwugwu Ihe Ọgwụ Ahịhịa na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Chillwild reimagines herbal wellness by integrating traditional Chinese medicinal principles with modern lifestyles. Rooted in the philosophy of food as medicine, it offers a convenient yet culturally rich experience. The minimalist packaging features dynamic light and shadow patterns that evoke a sense of nature and calm. All materials are plastic free and FSC certified. A bamboo-joint ceramic cup, symbolizing seasonal renewal, adds a poetic touch to everyday wellness rituals.
Dimensions & Packaging
Outer packaging dimensions: Width 332 mm x Depth 100 mm x Height 80 mm. The box contains 16 individually sealed herbal sachets and one handcrafted ceramic cup. Each sachet is single serve, vacuum sealed, and placed in an inner paper drawer tray for protection and organized presentation. All materials are biodegradable and plastic free.
Tags
Sustainable Packaging, Bamboo Joint Cup, Ceramic Material, Dynamic Light and Shadow, 3D Green Foil Process, Gradient Green Glaze, Herbal Wellness, Spring Awakening, Plastic Free, Eastern Aesthetics
Production Technology
The packaging uses recyclable paper, biodegradable materials, and plant based corn fiber tea bags to ensure a plastic free solution. A 3D foil stamped logo forms a subtle embossed texture that interacts with light. The bamboo joint cup is produced with traditional ceramic methods and modern glaze techniques, using a gradient green glaze that diffuses upward to resemble the natural growth of spring bamboo.
Design Challenge
The challenge was to merge aesthetics with the brand wellness philosophy, making the packaging both visually appealing and meaningful. A minimalist approach integrates natural elements such as tree shadows and bamboo motifs to create an open and balanced feel. A soft color palette and light interactions enhance the design, capturing Eastern aesthetics and the essence of renewal.
Research
The research began with interviews and surveys targeting young urban professionals, revealing common issues such as fatigue, insomnia, and anxiety. These insights informed the formulation of herbal blends using principles from traditional Chinese medicine, guided by the philosophy of food as medicine. The design integrates elements like bamboo, garden shadow play, and seasonal symbolism to reflect cultural roots while addressing modern wellness needs.
Inspiration
Inspired by the renewal of spring, the resilience of bamboo, and the balance found in traditional tea culture, this design translates natural elements into a contemporary visual language. Light and shadow effects mimic the shifting qualities of spring sunlight, while the gradient green glaze reflects the energy of growing bamboo. The minimalist aesthetic and the brand signature greater than symbol express growth, harmony, and mindful living.
Project Duration
Design of the project began in October 2024 and be completed in December 2024.
Operation Flow
The outer box opens like a gift, revealing individually sealed herbal packs arranged in orderly rows, inviting a sense of calm and ritual. As light hits the textured surface, shifting shadows mimic leaves in motion, creating a dynamic visual experience. The greater than symbol on the box guides the eye forward, subtly suggesting progress and wellbeing. Each element encourages users to slow down, reconnect with nature, and embrace wellness with intention.
Patents
Copyright belong to Nichousha Shanghai Health Technology Co., Ltd., ChillWild Lichun Limited Edition, 2024.
Team Members
Branding: Zilian Li
Creative: Yuzhou Wu
Materials: Xiaoyu Lu
Ceramics: Qin Zi
Image Credits
Copyright belong to Ambiwishes Technology

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