Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ by Inna Kovalenko

Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ by Inna Kovalenko is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.

BronzNgwungwu· 2025

Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ

by Inna Kovalenko

Client: Kyiv Academy of Applied Arts

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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The Design

About Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ

Ederede Akwụkwọ: Castanea Nectar bụ nhazi ngwugwu maka mmanụ aṅụ chestnut. Usoro ihe osise mmiri na-egosipụta ịdị mfe nke ifuru na akwụkwọ chestnut. Akara ahụ (logo) ji ahịrị dị nro, nke dị ntakịrị arọ iji gosipụta ịdị arọ na oke ọtụtụ nke mmanụ aṅụ chestnut, ebe ọdịdị siri ike na-echetara mmadụ ike osisi chestnut. Obere aṅụ na-ejikọta ihe niile dị n'akara ahụ. A na-ewepụta mmanụ aṅụ ahụ n'ime karama enyo dị gram 250, nke nwere leebụl dị milimita 125 site na 55, e tinyekwara ya n'ime igbe dị milimita 85 site 85 na 110. Nhazi a na-ezo aka n'osisi chestnut dị ka akara akwụkwọ ndụ ndụ (akwụkwọ akwụkwọ ndụ) nke obodo Kyiv.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Castanea Nectar Ọrụ Bụ Isi: Ngwugwu Mmanụ Aṅụ na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
Dimensions & Packaging: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Tags: Logo, gift, pattern, organic product
Production Technology: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Design Challenge: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Research: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Inspiration: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Project Duration: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Operation Flow: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Image Credits: Implementation, idea, design Inna Kovalenko