Yumyum Ngwakọta Nri Nta by PepsiCo Design and Innovation

Yumyum Ngwakọta Nri Nta by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwungwu Competition Category.

IgweNgwungwu· 2025

Yumyum Ngwakọta Nri Nta

by PepsiCo Design and Innovation

Ihe Nrite A' Design Award nke Igwe Winner in Ngwungwu Category

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Verified Award Winner

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Colors

The Design

About Yumyum Ngwakọta Nri Nta

YumYum bụ nhazi ngwakọta maka sausage roll ndị a na-ere na Naịjirịa. Nhazi a na-esite n'ọdịdị agba na oke ọgbaghara nke ahịa mba a enweta mmụọ ime ihe. A na-eji agba na-egbukepụ egbukepu n'ime ngwakọta ahụ dum, gụnyere odo mụrụ anwụrụanwụ maka akara ahịa ahụ. E ji nkọwapụta mkpụmkpụ ma buru ibu n'akwụkwọ ozi na ngwakọta dị warawara ahụ, ka aha ya na-apụta ìhè mgbe niile. Enwere oghere n'ime ngwakọta ahụ nke na-egosi nri nta ahụ dị n'ime ya. E depụtara ngwakọta a maka ndị na-eme ngwa ngwa n'ụbọchị ha ma na-achọ nri dị mfe iri.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Yumyum Ngwakọta Nri Nta meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Yumyum Ngwakọta Nri Nta ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Yumyum Ngwakọta Nri Nta maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In Nigeria, boldness is a way of life. The vibrant culture is full of colorful, bustling markets brimming with energy and excitement — perfect for spirited people always on the go. And when hunger strikes, YumYum sausage rolls offer a tasty solution.
Inspiration: Drawing inspiration from Nigeria’s electric environment, our design features eye-catching colors, including an intense yellow for the logotype. Bold, oversized typography stands out the slim packaging, which includes a window onto the appetizing snack itself.

Read the Press Release