Wụga na ọdịnaya
Kweichow Moutai Nkwakọba Mmanya Ike nke Yi Huang and Pei Luo

Ihe emepụtara bụ Kweichow Moutai Nkwakọba Mmanya Ike nke Yi Huang and Pei Luo bụ onye meriri a na-asọpụrụ nke ukwuu nke 2025 Ihe Nrite A' Design Award nke Ọlaedo na Udi Asọmpi Nhazi Ngwungwu.


ỌlaedoNgwungwu· 2025

Kweichow Moutai Nkwakọba Mmanya Ike

nke Yi Huang and Pei Luo

Onye Ahịa: Moutai Industrial Design Center

Onye Meriri Ihe Nrite A' Design Award nke Ọlaedo na Udi Ngwungwu

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Agba

Nhazi a

Maka Kweichow Moutai Nkwakọba Mmanya Ike

Kweichow Moutai bụ nhazi nkwakọba ngwaahịa maka mmanya ike ndị China nke a na-ere na Japan. Ọdịdị karama ahụ dabere na karama Moutai ama ama, ma were agba na njirimara nke ite porselain Ru Kiln, nke malitere n'oge ọchịchị ndị eze Tang. Ihe odide aka mara mma dị na nkwakọba ahụ sitere n'abụ nke onye Japan na-ede abụ bụ Prince Nagaya, nke e dere n'oge ọchịchị ndị eze Tang. Otu okwu ahụ pụtara n'ihe enyemaka e si Japan zigara Wuhan, na-echetara mmekọrịta omenala dị ogologo n'etiti mba abụọ ahụ. Nkwakọba ahụ tụrụ 77 site na 77 site na 173 milimita. Nhazi a na-eje ozi dị ka ụzọ mgbanwe omenala.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaedo

Kweichow Moutai Nkwakọba Mmanya Ike meriri A' Design Award nke Ọlaedo, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa mbụ, dị ịtụnanya ma pụtara ìhè. Ndị meriri na Ọlaedo bụ ihe e kere eke dị oke ọhụrụ, nwere ọhụụ ma na-egbu maramara nke na-egosipụta ọgụgụ isi, amamihe na nka nke ndị designer ha. A na-atụ anya na Kweichow Moutai Nkwakọba Mmanya Ike ga-abụ ihe e mepụtara kacha enweta otuto, na-edu ọnọdụ ma bụrụ ihe ncheta nke na-enye uru na-adịbeghị mgbe ọ bụla. Design a meriri A' Design Award nke Ọlaedo bụ ọrụ dị ebube, a na-asọpụrụ nke na-erite uru buru ibu ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Kweichow Moutai Nkwakọba Mmanya Ike na-eweta mmetụta ọchịchọ siri ike, na-akpali agụụ, na-akwado nzụlite ihe ma na-adọrọ anyị adọrọ.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche
Lands apart, yet sharing the same sky, the calligraphy featured on the package is derived from a poem by the Japanese poet Prince Nagaya during the Tang Dynasty. He commissioned an ambassador to present kasaya to Buddhist monks during this period. This phrase was also inscribed on the relief supplies donated by Japan during the fight against the epidemic in Wuhan, serving as a testament to the historical friendly exchanges between China and Japan. Designed to highlight the commonalities and unique characteristics of both cultures, the product serves as a medium for cultural exchange.
Nha & Mkpuchi
77x77x173mm
Mkpado
Jiang-flavour Chinese spirits, China, Japan, Tang dynasty, Porcelain
Teknụzụ Mmepụta
The shape of the bottle is inspired by the classic Moutai bottle, incorporating the characteristics and colors of the elegant Ru Kiln porcelain, which originated in the Tang dynasty and became one of the five renowned kilns during the Song dynasty.
Ịma Aka Imepụta
The product is manufactured in China and sold exclusively in Japan, necessitating an understanding of both cultures, as well as the differences in laws and regulations. This complexity makes it challenging to design the product effectively. It is essential to consider multiple aspects simultaneously.
Nchọpụta
During the Tang dynasty, China and Japan engaged in frequent cultural exchanges, with numerous Japanese ambassadors, exchange students, and monks traveling to the Tang dynasty to study. This interaction significantly impacted Japan, influencing its politics, economy, culture, aesthetics, philosophy, education, and various other fields. The culture of the Tang dynasty is highly esteemed and recognized by the people of both countries, which is why we chose it as the foundation for the design of this product entering Japan.
Mkpali
This product is part of the Kweichow Moutai Group's series of cultural spirits entering the Japanese market. By studying the cultures of both China and Japan, this product was developed using elements from the Tang Dynasty, which resonate deeply with the people of both countries.
Oge Ọrụ
Renhuai city 24 July 2023 - 7 August 2023
Usoro Ọrụ
By thoroughly analyzing both Chinese and Japanese cultures, the representative elements and symbols are systematically combined to produce results that will satisfy both clients and consumers.
Ndị Otu
Design Director [Yi Huang]
Creative Director [Pei Luo]
Asụsụ Foto
Moutai Industrial Design Center

Nkwado

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A' Design Award bụ onyinye mba ụwa nke ndị ọka ikpe na-enye maka ihe emepụtara nke ọma. Sonye na A' Design Award iji nweta ohere inweta nkwanye ugwu, aha ọma, nsọpụrụ na nkwusa maka ọrụ gị. Depụta ọrụ gị maka A' Design Award wee soo maka onyinye A' Design Prize a na-achọsi ike.

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