Ghaffari Nkwakọba Ngwaahịa Kemikal by Wallrus Design Studio

Ghaffari Nkwakọba Ngwaahịa Kemikal by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.

ỌlaọchaNgwungwu· 2025

Ghaffari Nkwakọba Ngwaahịa Kemikal

by Wallrus Design Studio

Client: Ghaffari Chemical Industries Corp.

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category

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Colors

The Design

About Ghaffari Nkwakọba Ngwaahịa Kemikal

Ghaffari bụ nhazi nkwakọba ngwaahịa emepụtara maka ụdị ngwaahịa kemikal dị iche iche. Nhazi a na-agbaso usoro dị mfe nke ewepụrụ ihe ndị na-adịghị mkpa iji mee ka ozi ndị dị mkpa pụta ìhè. Mkpụrụedemede siri ike na ụcha ndị pụrụ iche na-akwado nnabata ngwa ngwa na shelf ahịa. A na-emepụta akara ndị ahụ site na teknụzụ itinye akara n'ime ihe nkpuchi (in-mould labeling). E megharịrị usoro nlere anya ahụ ka o kwekọọ na ngwaahịa nwere nha na ogo dị iche iche, ka otu asụsụ nhazi wee kpuchie ngwaahịa niile. Ebumnuche ya bụ ijikọta njirimara gbasasịrị agbasasị ọnụ ma kwe ka o too n'ahịa na mgbasa ozi dị iche iche.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Ghaffari Nkwakọba Ngwaahịa Kemikal meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Ghaffari Nkwakọba Ngwaahịa Kemikal ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Ghaffari Nkwakọba Ngwaahịa Kemikal bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.
Dimensions & Packaging: This design has been developed and expanded for a variety of products in different dimensions and sizes.
Tags: Re-Branding, Re-design
Production Technology: IML Labels.
Design Challenge: Minimal design method.
Research: Same Products and same rebranding process.
Inspiration: In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.
Project Duration: The project started in April 2024 in Tehran and finished in January 2025 in Tehran.
Operation Flow: This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.
Team Members: Design Consultant: Soroush Doustvandi
Design Director: Matin Mirzaei
Project Manager: Iman Alemozaffar
Creative Consultant: Kianoosh Atashi
3D Visualization: Ariya Ghodrati
Graphic Designer: Yeganeh Khorami
Account Manager: Rezvan Khani
Image Credits: All images made with Cinema 4D in our studio.