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1045 Coffee Beans Nkwakọ Ngwaahịa by Natalya Bilousova

1045 Coffee Beans Nkwakọ Ngwaahịa by Natalya Bilousova is a highly esteemed winner of the very prestigious 2025 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwungwu Competition Category.


BronzNgwungwu· 2025

1045 Coffee Beans Nkwakọ Ngwaahịa

by Natalya Bilousova

Client: 1045 Coffee

Ihe Nrite A' Design Award nke Bronz Winner in Ngwungwu Category

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Verified Award Winner

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Colors

The Design

About 1045 Coffee Beans Nkwakọ Ngwaahịa

Ihe imewe nkwakọ ngwaahịa 1045 Coffee na-egosipụta ịdị elu nke obodo Calgary site na akara ngosi nwere ụdị diamond na nọmba 1045 gbara abụba, nke na-anọchite anya ọdịdị ugwu ugwu ama ama nke obodo ahụ. Ahịrị nlele na-akpali onyinyo ugwu na ubi kọfị, na-ezere ihe onyonyo ugwu ọdịnala. Nhọrọ agba, nke sitere n'ụdị agba kọfị, na-eji agba gbara ọchịchịrị maka espresso na ndị dị ọcha karị maka ngwakọta nzacha. Akpa kọfị ojii ọdịnala na akwụkwọ mmado dị oke mma na-ejikọta ọrụ ọ na-arụ na ịdị mma, na-eme ka a mata ya mgbe ọ bụla ma na-egosipụta ntinye aka n'ịdị mma na nkà nke ụlọ ọrụ ahụ.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

1045 Coffee Beans Nkwakọ Ngwaahịa meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na 1045 Coffee Beans Nkwakọ Ngwaahịa ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. 1045 Coffee Beans Nkwakọ Ngwaahịa na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project established a unique identity for 1045, a locally roasted coffee blend that pays homage to the elevation of the city of Calgary of 1045 meters above sea level. It embodies the bold Calgarian spirit, striking a balance between tradition and innovation. The packaging showcase a dedication to quality, sustainability, and artisanal craftsmanship, seamlessly merging rugged natural elements with contemporary design. Created to appeal to both devoted coffee lovers and a new generation of enthusiasts, 1045 celebrates the rich coffee culture of Calgary.
Dimensions & Packaging
Label size 110 x 160 mm, coffee bag 135 x 260 mm
Tags
packaging, coffee, Calgary, drinks, coffee beans, coffee bag, coffee packaging
Production Technology
The 1045 Coffee packaging utilizes classic black coffee bags, providing a sleek and timeless look that preserves freshness. Each blend is distinguished by a carefully designed label, produced as a high-quality sticker for flexibility and easy application. This approach allows for efficient production while maintaining a premium feel. The combination of durable materials and a thoughtfully crafted label ensures both practicality and strong visual appeal on the shelf.
Design Challenge
The creative challenge for 1045 Coffee was to visualize Calgary's elevation in a unique and impactful way, without resorting to the typical mountain imagery that competitors use. The goal was to reflect the city's high-altitude spirit while avoiding cliches. The solution involved designing a diamond-shaped logo featuring bold 1045 numbers that evoke the essence of mountains, complemented by perspective lines that simultaneously suggest the shadows of mountains and coffee fields. This approach captured Calgary's elevation and the coffee's origins in a distinct and original way, ensuring a memorable visual identity.
Research
The development of the 1045 Coffee brand started with a thorough analysis of the market and competitors, examining trends and understanding consumer preferences. The target audience was defined by their behaviors, preferences, and attitudes towards locally sourced, high-quality coffee. This research guided the creation of a unique brand identity and packaging design, ensuring it was both visually engaging and informative.
Inspiration
The visual identity of 1045 Coffee captures the warmth and richness of a perfectly brewed cup. A calm, earthy color palette reflects the deep hues of coffee, emphasizing authenticity and craftsmanship. Each coffee origin features two shades, a darker tone for espresso's bold intensity and a lighter hue for the smooth filter method. This thoughtful design creates a cohesive, elegant look that enhances shelf presence while celebrating the unique character of each coffee variety.
Project Duration
Calgary, Canada, the project began in May and ended in August, 2024
Operation Flow
The 1045 coffee brand, crafted by a local Calgary manufacturer, offers a unique blend that stands out in the market. Its packaging is both convenient and visually appealing, designed to attract the target audience through careful market analysis. Striking a balance between aesthetics and function, the design ensures easy recognition, clear communication of the product's uniqueness, and a strong local identity.
Team Members
Natalya Bilousova
Image Credits
Natalya Bilousova, 2025

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