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Mountain River and Sage Ngwugwu Onyinye Setị Baijiu nke Yao Wu

Ihe emepụtara bụ Mountain River and Sage Ngwugwu Onyinye Setị Baijiu nke Yao Wu bụ onye meriri a na-asọpụrụ nke ukwuu nke 2026 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ngwungwu.


ỌlaọchaNgwungwu· 2026

Mountain River and Sage Ngwugwu Onyinye Setị Baijiu

nke Yao Wu

Onye Ahịa: Guizhou Jinsha Liquor Wine Cellar Co., Ltd.

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ngwungwu

17,399

Onye Meriri Onyinye A Kwadoro

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Agba

Nhazi a

Maka Mountain River and Sage Ngwugwu Onyinye Setị Baijiu

Mountain River and Sage bụ atụmatụ ngwugwu setị onyinye maka baijiu, bụ mmanya a gbara ọkụ nke ndị China. E jiri akwụkwọ nka ọcha na-adịghị egbuke egbuke mee uwe mpụta ya, nke nwere ụkpụrụ ihe atụ bronz e ji foil kanye n'ụzọ dị mfe. N'ime ya, igbe yiri akwụkwọ codex nke e ji osisi arụrụ arụ nwere veneer oak na-emeghe dịka akwụkwọ. Mkpuchi ime ya na-agbasapụ ghọọ eserese sara mbara nke Ugwu Tai na Osimiri Yellow, nke e biri n'akwụkwọ nwere ahụ dị iche, na-agba karama atọ na asambodo gburugburu. Atụmatụ a na-esite n'ala na omenala nke Ógbè Shandong. Usoro dị mfe ma dị ọhụrụ nọchiri ụdị oge ochie nke a na-ahụkarị na ngwugwu mmanya.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Mountain River and Sage Ngwugwu Onyinye Setị Baijiu meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Mountain River and Sage Ngwugwu Onyinye Setị Baijiu ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Mountain River and Sage Ngwugwu Onyinye Setị Baijiu bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche
This design is a complete ceremonial unboxing experience meticulously crafted for the high-end gifting market. Its core innovation lies in a three level narrative progression, transforming the packaging from a mere container into a spiritual and cultural journey.
Nha & Mkpuchi
Length 300mm x Width 240mm x Height 190mm
Mkpado
Premium Gift, Baijiu Packaging, Ritualistic Design, Confucian Culture, Mount Tai,
Teknụzụ Mmepụta
The outer box utilizes premium matte white art paper with precision foil stamping for the minimalist bronze pattern to achieve a modern, luxurious feel. The inner codex box is constructed from lightweight, high density engineered wood with a natural oak veneer, providing a warm, tactile finish. The inner landscape panel is printed on textured museum quality paper to enhance the artistic scroll effect. Bottle labels feature a subtle relief printing technique to complement the packaging‘s refined aesthetic.
Ịma Aka Imepụta
How to embody profound Confucian culture within minimalist modern aesthetics without falling into superficial retro styling? The design solves through three ritual layers white box establishes modern ceremony, wooden box transforms into codex form, landscape scroll triggers spiritual resonance allowing "Li" to be seen, touched, and felt in the unboxing moment.
Nchọpụta
This research explores how to translate the traditional Chinese cultural symbol "Li" through modern packaging language. Taking Shandong's "One Mountain, One River, One Saint" as the cultural matrix, it investigates a progressive unboxing experience from visual to tactile, from form to spirit, achieving contemporary expression of tradition in gifting scenarios.
Mkpali
The inspiration is drawn from the profound cultural geography of Shandong Province, symbolized by "One Mountain , One River , and One Saint ." We sought to break away from intricate retro styling commonly found in liquor packaging. Instead, we used a minimalist and modern ritualistic approach to carry this heavy cultural heritage.
Oge Ọrụ
The project started in Beijing in October 2025 and was completed in Beijing in December 2025.
Usoro Ọrụ
Reveal The user removes the sleek white outer sleeve, revealing the wooden "codex." This act signifies moving from the public brand promise to a personal discovery.
Open Lifting the wooden cover mimics opening a treasured book. The user is greeted not just by the product, but by the texture and smell of wood, creating an intimate prelude.
Unfold: The inner lid, designed as a multi page spread, unfolds to display a panoramic illustration of Mount Tai and the Yellow River. This "landscape scroll" frames the three bottles and the certificate, elevating the extraction of the product to a moment of spiritual appreciation.
Patentị
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Ndị Otu
Original designer: Wu Yao , llustration designer: Zhang Yi, Illustration designer: Yang Xiaogang , Illustration designer: Li Yan, Graphic designer: Zheng Ziyang, Graphic designer: Zhao Yuehao, Graphic designer:Zhang YUchen,Graphic designer:Tan Zhen,3D Designer: Liao Hao , Copywriting: Xu Xiaohui,Copywriting:Tang Wenhu
Asụsụ Foto
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A' Design Award bụ onyinye mba ụwa nke ndị ọka ikpe na-enye maka ihe emepụtara nke ọma. Sonye na A' Design Award iji nweta ohere inweta nkwanye ugwu, aha ọma, nsọpụrụ na nkwusa maka ọrụ gị. Depụta ọrụ gị maka A' Design Award wee soo maka onyinye A' Design Prize a na-achọsi ike.

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