Stumbras Vodka Aha Mmado by Studija Creata is a highly esteemed winner of the very prestigious 2014 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Ngwungwu Competition Category.
ỌlaọchaNgwungwu· 2014
Stumbras Vodka Aha Mmado
Client: Stumbras
Ihe Nrite A' Design Award nke Ọlaọcha Winner in Ngwungwu Category
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About Stumbras Vodka Aha Mmado
Nchịkọta vodka Stumbras a na-atụgharị anya na vodka Lithuania ochie na-eme ọdịnala. Imewe na-eme ka ngwaahịa ochie ọhụụ mechie ma dabara adaba na ndị ahịa. Mpempe akwụkwọ ndụ akwụkwọ ndụ na-acha akwụkwọ ndụ, ụbọchị dị mkpa maka ịme vodka Lithuania, akụkọ ọdịnala dabere n’ezi eziokwu, na nkọwa dị ụtọ, anya na-adọrọ adọrọ - ụdị gbachapụrụ agbachasị ọhụụ nke foto ochie, ogwe osisi slanted na ala nke na-emekọ ihe mejupụtara kpochapụla nke ọma, na mkpụrụ akwụkwọ na agba nke na-egosi njirimara nke ụdị ngwaahịa ọ bụla - niile na-eme ka nchịkọta vodka ọdịnala bụrụ nke na-enweghị atụ na nke na-adọrọ mmasị.
The Recognition
About the Ihe Nrite A' Design Award nke Ọlaọcha
Stumbras Vodka Aha Mmado meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Stumbras Vodka Aha Mmado ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Stumbras Vodka Aha Mmado bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This collection of traditional vodkas, which is made up of Stumbras' Classic, Rye and Potato vodkas, is produced by combining traditional production techniques with modern ones. This combination is reflected in design – traditional standards are presented in a modern and intriguing manner. The green glass bottle is a unique new element which reinforces the brand, while also standing out in the competitive environment. Dates important to Lithuanian vodka making, legends based on true facts, and pleasant, eye-catching details – the curled cut-out form reminiscent of old photographs, the slanted bar on the bottom which complements the classic symmetrical composition, and the fonts and colours which convey the identity of each sub-brand – all make the traditional vodka collection untraditional and interesting.
- Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 70 (w) x 220 (h) x 55 (d) mm.
- Tags
- Stumbras, vodka, traditional, klasikine, label, package design, collection, green, Lithuanian, Studija Creata
- Production Technology
- Flexo printing, cold foil, embossing
- Design Challenge
- Making an old traditional product close and relevant to nowadays consumer.
- Research
- Discovering links to the past to reveal them in a modern appearance.
- Inspiration
- Nostalgic past. An old family album of postcards, letters and photographs. The design was created as a lovely memory from the past.
- Project Duration
- This line of traditional Stumbras' vodkas was introduced in late summer 2013.
- Team Members
- Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras") - Image Credits
- Edgaras Marozas
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