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Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii nke Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Ihe emepụtara bụ Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii nke Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching bụ onye meriri a na-asọpụrụ nke ukwuu nke 2020 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Ngwungwu.


ỌlaọchaNgwungwu· 2020

Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii

nke Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Onye Ahịa: PAH JI HUE' International Co;Ltd

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Ngwungwu

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Nhazi a

Maka Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii

Pah Ji Hue bụ usoro ngwugwu emere maka tii oge gboo nke Taiwan na tii mkpụrụ osisi nke Taiwan. Igbe ígwè gburugburu na-ejide tii mkpụrụ osisi, nke a jikọtara ya na mkpụrụ osisi akọrọ akọrọ, ma elu igbe ahụ na-agbago site n'ụdịdị ọrụ. Igbe akwụkwọ na-ejide tii oge gboo ma na-ebu ihe ọsịsị dị mfe n'ụdị obodo mepere emepe. Igbe osisi na-ewekọta ụdị ngwaahịa abụọ ọnụ ma nwekwara ike iji ya mee ka igbe nchekwa. Ngwugwu niile ka a na-emepụta site na mbipụta offset, nwere oyiyi mbipụta dị iche iche n'elu ha. Usoro a na-egosipụta ịmị tii n'ụzọ dị jụụ na nke dị mfe.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Pah Ji Hue Ọrụ Mbụ: Ngwugwu Tii bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N\'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche
With tea culture as the brand core, PAH JI HUE' augments cultural and creative tea products. The combination of Taiwan fruit tea and classic dried fruit creates the mellow and smooth taste, echoing with image of rounded can. Meanwhile, the simple and elegant illustration outlines the urban design style. The wooden box is adopted to share products of the two, realizing the effective integrated design and expansion of gift.
Nha & Mkpuchi
Wooden Box. 144mm x 280mm x 80mm
Paper Box. 104mm x 63mm x 130mm
Iron Box. diameter 125mm x height 60mm
Mkpado
Taiwan tea, Taiwan fruit tea, Tea package, Creative tasting tea, Tea gift series, Urban design
Teknụzụ Mmepụta
Offset print for packages, both iron and paper box. The top of iron box is convex via modeling. Different printing layers on the surfaces of the packages.
Ịma Aka Imepụta
1. Broken the original concept of tasting tea.
2. The wooden box could fix two different types of the tea products. And it also could be regarded as storage box.
Nchọpụta
We went to tea plantation that PAH JI HUE' owned in the middle of Taiwan. In Nantou, we observed the process of tea making and tried to link with the visual package. We use the concept about drip coffee and original fruit flavor to transfer the form of package. From inside to outside, we would like to let buyer taste Taiwan tea in different way.
Mkpali
Different from the images of youth in the past, this series return to the essence of PAH JI HUE' in tea making. The professional and steady-going brand image is strengthened via brands of Taiwan classic tea and Taiwan fruit tea products.
Oge Ọrụ
The package project started in March 2018 in Taiwan and finished in September 2019 in Taiwan.
Usoro Ọrụ
Classic Taiwan Tea takes hand-brewed tea as the overall planning concept, and uses contracted design to convey the simple atmosphere of leisurely tasting tea.
Patentị
Copyrights belong to PAH JI HUE' International Co;Ltd
Ndị Otu
General Director. Chung-Yuan Kuo
Designer. Wei-Jen Huang
Project Manager. An-Hui Ching
Illustrator. Sweet Core
Copyright. Ling Lin
Photographer. Yao Yang & Chih-Tan Lin
Film Editor. Jason Wong
Asụsụ Foto
Image #1: Photographer Chih-Tan Lin, Creator Wei-Jen Huang, 2019
Image #2: Photographer Yao Yang, Illustrator Sweet Core, Creator Wei-Jen Huang, 2018
Image #3: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #4: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #5: Photographer Chih-Tan Lin, Illustrator Sweet Core, Creator Wei-Jen Huang, 2019

Nkwado

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Ihe Emepụtara Nke Ọma Kwesịrị Nkwanye Ugwu Dị Ukwuu

A' Design Award bụ onyinye mba ụwa nke ndị ọka ikpe na-enye maka ihe emepụtara nke ọma. Sonye na A' Design Award iji nweta ohere inweta nkwanye ugwu, aha ọma, nsọpụrụ na nkwusa maka ọrụ gị. Depụta ọrụ gị maka A' Design Award wee soo maka onyinye A' Design Prize a na-achọsi ike.

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