Honey Crystal Umbúðamerkimiði fyrir hunang by Kristina Pacesaite

Honey Crystal Umbúðamerkimiði fyrir hunang by Kristina Pacesaite is a highly esteemed winner of the very prestigious 2026 A' Design Award í járni in Umbúðahönnun Competition Category.

JárnUmbúðir· 2026

Honey Crystal Umbúðamerkimiði fyrir hunang

by Kristina Pacesaite

A' Design Award í járni Winner in Umbúðir Category

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Colors

The Design

About Honey Crystal Umbúðamerkimiði fyrir hunang

Honey Crystal er sett af umbúðamerkimiðum sem hannað var fyrir hunangsvörur fjölskyldurekins býflugnabús sem stofnað var árið 1957. Merkimiðarnir forðast hina algengu notkun mynda af býflugum og býkúpum og draga þess í stað fram kristalbyggingu hunangsins ásamt staðbundnu landslagi, plöntum og blómum. Þrír aðskildir merkimiðar auðkenna óunnið hunang sem safnað er að vori, sumri og hausti. Merkimiðarnir eru sjálflímandi og gljáandi, prentaðir í CMYK- og Pantone-litum, í stærðum sem henta krukkum sem rúma 720, 410 og 250 millilítra. Gegnsæir merkimiðar eru notaðir fyrir frjókornapoka.

The Recognition

About the A' Design Award í járni

Honey Crystal Umbúðamerkimiði fyrir hunang vann A' Design Award í járni, virta viðurkenningu sem veitt er góðum hönnunarverkum sem uppfylla þær faglegu og iðnaðarlegu kröfur sem gerðar eru til vel hannaðra sköpunarverka. Sigurvegarar í járni sýna mikla færni, mikla sérhæfingu, sérfræðiskilning og skapandi getu höfunda sinna. Þess er vænst að Honey Crystal Umbúðamerkimiði fyrir hunang sé mjög metið, dáð og elskað sköpunarverk sem er hagnýtt og nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í járni sameinar bestu starfsvenjur greinarinnar og hefur hæfa tæknilega eiginleika tengda þekkingu og hæfileikum. Honey Crystal Umbúðamerkimiði fyrir hunang er virt fyrir nákvæmni sína og er hannað til að veita lífsgæðabætur sem hjálpa til við að gera heiminn að betri stað.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Medaus kristalas (Honey Crystal) is a well established bee farm since 1957, located in Žuvintas Biosphere Reserve. The oldest family members passed the biggest part of the business to the young ones who wanted to elaborate their own branding. Working on this project the goal was to make bright packages and avoid traditional way of presenting honey products, which typical includes bee or hive images.
Dimensions & Packaging: Glosy labels 230X80mm for 720ml jars, and 230X50mm labels for 410ml jars, 260X60mm labels for 250ml jars for honey mix, transparent sticky labels for pollen in doypacks.
Tags: honey, honey label, raw honey, honey packaging
Production Technology: Self-adhesive glosy labels, Сolor CMYK, PANTONE.
Design Challenge: Biggest challenge was to combine different symbols as: crystal images, bee farm environment, family traditions, specific plants and flowers. The main challenge was to pick the right balance between all the elements and not to ruin subtle and yet luxury style for the labels which also had to be timeless and different from the competition.
Research: One of the most important task was to emphasize the value of the natural honey, produced in the unique environment an the family experience and attention to their bees. Research revealed that the consumers want to support local producers while whishing to see tradicional products along with new tastes. Appearance is really important part of package , so extreme attention was given to details as well as overall aesthetics to trigger positive emotion to the end consumer.
Inspiration: The starting point was pointed by the client who wanted to emphasize crystal structure of the honey itself. The inspiration was found in old family photos, landscapes
Project Duration: Project start: April 2021, Project end: June 2021
Designer location: Spain
Client location: Lithuania
Operation Flow: Three separate labels were created for the core product (raw honey) picked in several time frames: spring, summer and autumn. giving overall packaging more elegance.
Team Members: Kristina Pacesaite
Image Credits: Images #1,#2, #3, #4, #5 Creator (Designer) Kristina Pacesaite