Hönnunarverkið Longyu Áfengisumbúðir eftir Wang Lina er hávirt verðlaunaverk sem hlaut hin virtu 2023 A' Design Award í bronsi verðlaun í keppnisflokknum Umbúðahönnun.

BronsUmbúðir· 2023

Longyu Áfengisumbúðir

eftir Wang Lina

Viðskiptavinur: Shenzhen Jingxi Creative Packaging Design Co., Ltd

Handhafi A' Design Award í bronsi í flokknum Umbúðir

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Heimsækja vefsíðu Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um Longyu Áfengisumbúðir

Bókartexti: Longyu er umbúðahönnun fyrir sósuvín. Hönnunin sækir innblástur í hefðbundna kínverska drekamenningu og hin tuttugu og fjögur sólarhringstímabil. Flaskan ber upphleypt drekatákn, mótað í einu móti, og meitlaða áferð sem vísar til þess tíma sem þarf til að brugga gott vín. Tappinn er gerður úr glerkristal með upphleyptri málmáferð. Kassinn er gerður úr niðurbrjótanlegum pappír og mælist 190 x 125 x 310 millimetrar. Skiptri kassabygging er komið fyrir til að forðast eyðileggjandi eins skipta opnun, svo hægt er að geyma og endurnýta umbúðirnar sem borðskraut.

Viðurkenningin

Um A' Design Award í bronsi

Longyu Áfengisumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Longyu Áfengisumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Longyu Áfengisumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: This is a sauce wine packaging design that promotes the traditional Chinese dragon culture. The visual effect of the oriental dragon flying in the sky is the worship of the dragon totem in ancient times and the inheritance of the traditional Chinese dragon culture. The combination of solar terms means that a good bottle of wine needs time to settle, and the chiseled texture of the bottle body symbolizes the spirit of ingenuity, and a good bottle of wine can only be brewed after time. The wine box is made of environmentally friendly and degradable materials. The structure design adopts the box type of split display to reduce the one-time structure of destructive opening. The process is simplified to the extreme. The awareness of environmental protection packaging is applied to the actual product design. After the product is used, it can As a table display, it has a decorative effect and a secondary use of ornamental home art, which greatly improves the environmental protection of packaging.
Stærðir og umbúðir: The size of the wine box is 190mm × 125mm × 310mm. The size of the wine bottle is 85mm × 85mm × 25mm. The effect of the dragon totem of the wine bottle adopts the integrated mold opening of relief, combined with the integrated mold release of knocking texture, to achieve the elegant and exquisite integrated molding feel. The bottle cap adopts the glass crystal cap, with the texture of metal relief, and the materials collide with each other, presenting a bold visual effect.
Merki: Chinese traditional dragon culture, Chinese 24 solar terms, 12-month Chinese culture, flying dragon sees adults in Tianli, time-honored chisel patterns reflect the ingenuity of good wine and quality, creative design of high-end quality liquor, green design, dragon flying sky The wine stands on the ground, the two poles of the universe and the world are constantly evolving.
Framleiðslutækni: The material of the wine box is made of biodegradable environmentally friendly paper. The box structure is designed in a split style, and the non-environmental design of the destructive one-time opening is abandoned. High quality, creating an ecological and simple visual effect.
The wine bottle design is integrated into the mold, and the wood grain and the glass are translucent to create a visual hammer that collides with each other. Combined with minimalist craftsmanship, it gives people the most pure, clean, and intuitive experience. Delicate and indistinguishable, it further demonstrates the majestic momentum of the flying dragon in the sky, just like flying through the clouds.
Hönnunaráskorun: How to solve product problems for customers through design
Innblástur: Inspired by the oriental dragon in traditional Chinese culture, the visual symbol of the flying dragon surrounded by a 360-degree dragon creates a combination of dragon culture and ancient astrological culture, and integrates classic auspicious elements into wine culture, forming a romantic relationship between dragon and wine. The dragon flies to the sky, the wine stands on the ground, the universe is polarized, the heaven and the earth are created, and life is endless. The ancients believed that the dragon was an auspicious thing and the master of wind and rain. It is a metaphor for the good wishes of things in their heyday.
Lengd verkefnis: It began in Shenzhen in June 2022, ended in January 2023, and was listed and exhibited in Shenzhen in April 2023.
Verkflæði: First enter into the discussion of new product development needs, give an analysis of the corresponding brand design for the liquor market research, and then enter the creative brainstorming of designers, we start to dig deep into the dragon culture, and differentiate the exclusive dragon culture that belongs to the brand Performance is the first step we need to make the biggest breakthrough. The next step is to implement the creative design stage. Through continuous sketches and scheme optimization, we have determined our graphic design, and finally the successful proofing of the product, and the actual product returns to the real life market. in the combination. Our design service is not only that, but we will continue to serve products in the future.
Einkaleyfi: 申请号或专利号：202230831957.6
发文序列号：2023021300957740
申请人或专利权人：深圳龙誉酱酒有限公司
发明创造名称：酒瓶（龙誉银龙）