Hangzhou Scenery Steinefnavatnsumbúðir by Peng Guozhi is a highly esteemed winner of the very prestigious 2024 A' Design Award í bronsi in Umbúðahönnun Competition Category.
BronsUmbúðir· 2024
Hangzhou Scenery Steinefnavatnsumbúðir
by Peng Guozhi
Client: Peng Guozhi Strategic Packaging Studio
A' Design Award í bronsi Winner in Umbúðir Category
- 15,021
- Verified Award Winner
- Verify Award Status for #159134
The Design
About Hangzhou Scenery Steinefnavatnsumbúðir
Hangzhou Scenery er röð af umbúðum fyrir steinefnavatn sem byggist á glerflösku. Flaskan mælist 60 mm á breidd, 60 mm á dýpt og 210 mm á hæð og tekur 318 millilítra. Grannvaxið lagið gerir hana þægilega í hendi. Gler er notað í stað plasts svo hægt sé að endurnýta flöskuna og draga úr sóun. Merkimiðarnir eru framleiddir með varmayfirfærsluprentun og þekja stóran hluta glersins. Myndskreytingarnar sýna kennileiti Hangzhou í Kína, þar á meðal Vesturvatnið, Stórskurðinn og Xixi þjóðarvotlendisgarðinn.
The Recognition
About the A' Design Award í bronsi
Hangzhou Scenery Steinefnavatnsumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Hangzhou Scenery Steinefnavatnsumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Hangzhou Scenery Steinefnavatnsumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The sleek and ergonomic bottle shape ensures a comfortable grip. Opting for glass, a more eco-friendly material compared to PET, encourages consumers to reuse the bottle, contributing to a reduction in plastic waste and lessening our environmental footprint.
- Dimensions & Packaging
- Width 60mm x depth 60mm x height 210mm
- Tags
- Water, Water Packaging, Mineral Water Packaging, Beverage Packaging, Packaging Design
- Production Technology
- Use heat transfer printing technology to produce labels on the glass bottle.
- Design Challenge
- Designing large-area, vibrant, and intricately detailed labels for glass bottles through heat transfer printing is a challenging task. We personally visited multiple glass bottle factories, immersed ourselves in their workshops, and actively participated in the production of samples, continuously refining and optimizing our design to achieve a stunning effect.
- Research
- In Hangzhou, China, we immersed ourselves in extensive consumer interviews, understanding their perspectives on bottled water and listening to their consumption needs. Concurrently, we delved into the city's cultural tapestry, conducting in-depth research on iconic landmarks, historical narratives, and local legends. To ensure our packaging design stands out in the market, we meticulously studied both domestic and international water packaging trends. Finally, combining modern and international aesthetics with traditional Chinese cultural elements, we created this packaging series.
- Inspiration
- Hang Water is a homegrown brand from Hangzhou, China, aspiring to be the city's ambassador. This series of packaging draws inspiration from iconic landmarks of Hangzhou like the Archaeological Ruins of Liangzhu City, Grand Canal, West Lake, Xixi National Wetland Park, and Asian Games venues. Through a collection of vibrant illustrations, we aim to dynamically showcase Hangzhou's urban features, covering its history, culture, environment, ecology, and modernity.
- Project Duration
- December 2023,launched in Hangzhou, China.
- Operation Flow
- The bottle design boasts a convenient 318-milliliter capacity, promoting a one-time consumption without any environmental guilt, minimizing wastage.
- Team Members
- Peng GuoZhi
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.