Ghaffari Umbúðir fyrir efnavörur by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2025 A' Design Award í silfri in Umbúðahönnun Competition Category.
SilfurUmbúðir· 2025
Ghaffari Umbúðir fyrir efnavörur
Client: Ghaffari Chemical Industries Corp.
A' Design Award í silfri Winner in Umbúðir Category
Verified Award Winner
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About Ghaffari Umbúðir fyrir efnavörur
Ghaffari er umbúðahönnun sem þróuð var fyrir úrval efnavara. Hönnunin fylgir naumhyggjulegri aðferð þar sem óþarfa þættir voru fjarlægðir til að draga fram nauðsynlegar upplýsingar. Djörf leturgerð og sérstök litapalletta styðja við að varan þekkist í hillunni. Merkimiðarnir eru framleiddir með innmótunarmerkingum (in-mould labeling). Sjónræna kerfið var aðlagað að vörum af mismunandi stærðum og málum, þannig að eitt sjónrænt tungumál nær yfir allt vörusafnið. Markmiðið var að sameina sundurleita ímynd og gera vöxt mögulegan á milli markaða og miðla.
The Recognition
About the A' Design Award í silfri
Ghaffari Umbúðir fyrir efnavörur vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Ghaffari Umbúðir fyrir efnavörur sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Ghaffari Umbúðir fyrir efnavörur er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.
- Dimensions & Packaging
- This design has been developed and expanded for a variety of products in different dimensions and sizes.
- Tags
- Re-Branding, Re-design
- Production Technology
- IML Labels.
- Design Challenge
- Minimal design method.
- Research
- Same Products and same rebranding process.
- Inspiration
- In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.
- Project Duration
- The project started in April 2024 in Tehran and finished in January 2025 in Tehran.
- Operation Flow
- This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.
- Team Members
- Design Consultant: Soroush Doustvandi
Design Director: Matin Mirzaei
Project Manager: Iman Alemozaffar
Creative Consultant: Kianoosh Atashi
3D Visualization: Ariya Ghodrati
Graphic Designer: Yeganeh Khorami
Account Manager: Rezvan Khani - Image Credits
- All images made with Cinema 4D in our studio.
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