Zhang Gong Lao Jiu 1975 Áfengisumbúðir by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award í silfri in Umbúðahönnun Competition Category.
SilfurUmbúðir· 2026
Zhang Gong Lao Jiu 1975 Áfengisumbúðir
by Wen Liu
Client: Shenzhen Oracle Creative Design Co.,Ltd.
A' Design Award í silfri Winner in Umbúðir Category
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- Verified Award Winner
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The Design
About Zhang Gong Lao Jiu 1975 Áfengisumbúðir
Zhang Gong Lao Jiu 1975 eru umbúðir hannaðar fyrir kínverskt sterkt áfengi. Heildarformið sækir innblástur í aldargömul robiníutré sem vaxa á lóð eimingarhússins. Ytri askjan er gerð úr umhverfisvænum pappírsmassa og áferð trjábarkarins er mótuð með upphleypingu í stað blekprentunar. Flaskan er brennd með kínverskum hvítum glerungi og ofnbreyting skapar náttúruleg mynstur á sumum svæðum. Yfirborð flöskunnar minnir á slitna áferð gamalla gerjunargryfja. Umbúðirnar mælast 125 sinnum 125 sinnum 290 millimetrar.
The Recognition
About the A' Design Award í silfri
Zhang Gong Lao Jiu 1975 Áfengisumbúðir vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Zhang Gong Lao Jiu 1975 Áfengisumbúðir sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Zhang Gong Lao Jiu 1975 Áfengisumbúðir er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
- Dimensions & Packaging
- 125mm*125mm*290mm
- Tags
- Natural, Unadorned Simplicity
- Production Technology
- The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
- Design Challenge
- Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
- Research
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- Inspiration
- The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
- Project Duration
- March 2024, Shenzhen, China
- Operation Flow
- The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
- Team Members
- Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li
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