Fenjiu Jujiang Lingqiong Áfengisumbúðir by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award í silfri in Umbúðahönnun Competition Category.
SilfurUmbúðir· 2026
Fenjiu Jujiang Lingqiong Áfengisumbúðir
by Wen Liu
Client: Shenzhen Oracle Creative Design Co., Ltd
A' Design Award í silfri Winner in Umbúðir Category
Verified Award Winner
Verify Award Status for #173413The Design
About Fenjiu Jujiang Lingqiong Áfengisumbúðir
Fenjiu Jujiang Lingqiong er umbúðahönnun fyrir kínverskt baijiu brennivín. Ytra hulstrið, sem er í laginu eins og fjall, minnir á Luliang-fjöllin, upprunastað vörumerkisins, og hægt er að lyfta því til að ná í flöskuna inni í því. Flaskan er með lítinn stút og oddmjóan botn, form sem notað var við kínverska baijiu-gerð fyrir um sex þúsund árum. Flaskan er handmótuð úr keramik og fullunnin með gimsteinaglerungi. Ytri umbúðirnar nota platínukristal og málmlitun við háan hita. Höggmyndakennd lögunin gerir kleift að skoða hana frá öllum hliðum.
The Recognition
About the A' Design Award í silfri
Fenjiu Jujiang Lingqiong Áfengisumbúðir vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Fenjiu Jujiang Lingqiong Áfengisumbúðir sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Fenjiu Jujiang Lingqiong Áfengisumbúðir er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
- Dimensions & Packaging
- 200mmx210mmx480mm
- Tags
- Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
- Production Technology
- The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
- Design Challenge
- During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
- Research
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- Inspiration
- The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
- Project Duration
- March 2024, Shenzhen, China
- Operation Flow
- The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
- Team Members
- Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li
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