Travel Vefsíða by Saltanat Tashibayeva is a highly esteemed winner of the very prestigious 2020 A' Design Award í silfri in Vef- og vefsíðuhönnun Competition Category.
SilfurVefur· 2020
Travel Vefsíða
Client: Saltanat Tashibayeva
A' Design Award í silfri Winner in Vefur Category
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The Design
About Travel Vefsíða
Hönnunin notaði lægstur stíl, svo að ekki of mikið af notendaupplifuninni með óþarfa upplýsingum. Það er líka mjög erfitt að nota lægstur í ferðaþjónustunni þar sem samhliða einfaldri og skýrri hönnun verður notandinn að fá fullkomnar upplýsingar um ferðalög sín og það er ekki auðvelt að sameina það.
The Recognition
About the A' Design Award í silfri
Travel Vefsíða vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Travel Vefsíða sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Travel Vefsíða er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product simply provides as many options as possible in the most transparent way, to give travellers the freedom of choice. Whether they prefer the fastest, cheapest or most eco-friendly option this time, the product never assumes what a traveller wants, and we never push one mode transport over others. Every individual is different, with different needs for each unique journey. There is no right or wrong way to travel, so we promise to help every traveller.
- Dimensions & Packaging
- It is a Travel online website service, a mobile website service, a mobile application service that runs on Android and iOS-based devices in all resolutions.
- Tags
- sati taschiba, Mobile, Application, UI, UX, Mobile app, Travel, Product design, Design system, website, web
- Production Technology
- Sketch, Zeplin, Adobe Photoshop, Illustrator, Invision
- Design Challenge
- The main challenge in the project is the technology behind the search engine. The team needs to generate an algorithm for selecting routes in such a way that the user is provided with the best possible search results for the connection, price, duration of the route, and so on. In parallel, the search should be carried out quickly and not force the user to wait long for the results. Also, the main challenge is to realize the purchase of tickets in one click. It is one of the difficulties in the travel industry.
- Research
- The company is very careful in researching users and their behaviors. Almost every innovation in the product, whether it is just a visual change in colors and font or the logic of user interaction, checks with various UX Research methodologies. The team has done a tremendous job of creating the Jobs To Be Done approach of understanding what motivates customers to buy the product. It can be an excellent tool that can help guide teams towards better decision-making and innovation.
- Inspiration
- In 2008, three university classmates from Aachen, Germany were tired of the headaches when booking trips home. So they set out to build the most flexible travel search engine across Europe. A travel companion that puts the power back into the hands of the traveller.
- Project Duration
- The project started in 2008 by three university classmates from Aachen, Germany. Global product redesign began in 2020 by Berlin Team. In the past decade, we have grown from three students into an international family with more than 70 members, spanning over 30 countries of origin in our Berlin office.
- Operation Flow
- Every individual is different, with different needs for each unique journey. With one search field, the user will discover all the available travel options: the fastest, cheapest or even eco-friendly. The product includes a parallel search b/n airplanes, trains, car-sharing, and buses. The user does not need to install numerous applications on the phone now. The product will help to find and select the most optimal route, indicate the location of transfers with just a single buy-button click.
- Patents
- Copyrights belong to Denisa Kostolányiová
- Team Members
- Saltanat Tashibayeva
Raviv Mordoch - Image Credits
- Brand by Emma Young
Animation by Eric Linn
Image belongs to Anton Repponen
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