SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザイン by Prism Design is a highly esteemed winner of the very prestigious 2017 A' Design Award 銀賞 in インテリア空間・展示デザイン Competition Category.
銀インテリア· 2017
SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザイン
by Prism Design
Client: Prism Design
A' Design Award 銀賞 Winner in インテリア Category
Verified Award Winner
Verify Award Status for #50897The Design
About SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザイン
SugarLadyは、中国・上海のレディースアパレルブランドのために手がけられたポップアップストアのインテリアです。砂糖の結晶をメインテーマとし、インテリアとブランド名を結びつけています。各ディスプレイセルは、スチールフレームに工業用ナイロンシートを張って構成されています。600×600ミリメートルのLEDパネルがセルを内側から照らし、すべてのユニットが柔らかな光を放ちます。セルはシンプルかつ軽量で、組み立て、移動、そして多様なレイアウトへの再構成が可能です。総面積は6×10メートルで、フィッティングルームを備えています。
The Recognition
About the A' Design Award 銀賞
SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザインは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザインは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。SugarLady Ladies Brand Pop-up Store ポップアップストア インテリアデザインは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design is a pop up design. We used the simplest material and technology to built it. The most unique features of this design must be the inner connection between the design itself and the concept of the brand.
- Dimensions & Packaging
- The total area is 6000mm*10000mm. Fitting room:2000mm*2000mm*2400mm. Display cells: 650mm*850mm*2350mm, 650mm*850mm*2200mm, 750mm*1200mm*2200mm, 750mm*950mm*2000mm.
- Tags
- Sugar, Woman cloth
- Production Technology
- The illustration were coming from 600mm*600mm LED panel.
The cover coat was made by industrial nylon sheet, which could save more budgets as well as providing better illustration effects. - Design Challenge
- As a pop store, we need to made our design simplified enough to be constructed and removed. At the same time, there's not enough light for the exhibition, so additional light design was required. So we made several cells, each was just made by steel bones and industrial nylon sheet surface, each to build and move. Also, we put light in it to make it glowing from inside.
- Research
- The most important part for this design is the understanding of the brand culture. We thought deeply of the meaning of Sugar Lady and then came up with the sugar crystal idea.
- Inspiration
- The name of the brand is Sugar Lady. We extracted Sugar as our key elements. By observing sugar crystal, we came up with the idea of using steel and canvas as a metaphor of charming women. Time gave them strength. However, inside their heart they were still as sweet and beauty as they always are.
- Project Duration
- The project was built on 15th August 2016, in ShangHai, China. The exhibition lasted for two weeks.
- Operation Flow
- The key point of this design is changeable, which means all the cells of those sugar crystal can be re-combined and moved all around, just depends on how the users would like to arrange them.
- Team Members
- Designer name:TOMOHIRO KATSUKI
Designer name:MASANORI KOBAYASHI - Image Credits
- Photographer:MAKOTO ADACHI
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