Daikure Brand Identity Poster by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 A' Design Award Perunggu in Desain Pariwara, Pemasaran lan Komunikasi Competition Category.

PerungguPariwara· 2020

Daikure Brand Identity Poster

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

A' Design Award Perunggu Winner in Pariwara Category

12,920

Verified Award Winner

Verify Award Status for #101065

View at A' Design Award Press Release Award Badge

Colors

The Design

About Daikure Brand Identity Poster

Identitas Merek Daikure minangka seri poster sing digawe kanggo perusahaan manufaktur Jepang ing bidang industri berat. Karyawan asli perusahaan tampil dadi model. Mripat sing tajem lan mantep nggambarake fokus lan kaahlian. Sikap para model nggambarake kawanenan ing profesi kasebut. Ekspresi rai nuduhake pengalaman sing wis suwe lan kapercayan. Kontras antarane cahya sing padhang lan biru peteng nyengkuyung nilai-nilai merek yaiku profesionalisme, kawigaten marang detail, lan kaahlian. Gambar-gambar kasebut dirancang kanggo nuduhake energi sing kuwat lan mantep.

The Recognition

About the A' Design Award Perunggu

Daikure Brand Identity Poster menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Daikure Brand Identity Poster dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Daikure Brand Identity Poster nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
Tags: Daikure, Manufacturing, Poster, Japan, JBBC
Production Technology: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
Design Challenge: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
Research: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
Inspiration: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
Image Credits: Jblossom Branding Consultancy Co., Ltd